Why corporate culture and men as allies matter more than ever.
Read MoreBuilding an Inclusive Print Industry
Is It Legal for Printing Companies To Use AI-Generated Images?
For printing companies and marketers, this raises an important question: Is it legal to use AI-generated images in marketing and sales collateral?
Read MorePromo Insiders: Our Favorite Trends, Ideas & Moments From ASI Show Fort Worth 2026
The Counselor editors recap all the highlights from ASI’s signature Southwest trade show.
Read MoreASI Fort Worth 2026: Debunking the Biggest Print Myths
Denise Gustavson of PRINTING United Alliance gave distributors actionable tips to start selling print with success.
Read MoreCommonsku Members Visit Honduras for SanMar Factory Tour
The promo software company and several of its customers witnessed every step in the T-shirt-making process and got a firsthand look at the Counselor Top 40 supplier’s community impact in the country.
Read MoreAdding Dimension: A Guide to Screen Printing Puff Ink
Special effects inks are one of the easiest ways to elevate a basic print, and puff ink remains a favorite for decorators looking to add texture and visual impact.
Read MorePrint Primer: Printing Terms & Vocabulary
Distributors who familiarize themselves with these basic terms will be better enabled to communicate with their customers and their printing partners.
Read MoreFormer Paramedic Shares Promo Items EMTs Actually Want
Patrick Black, who spent a decade in emergency services before founding Perfect Imprints, knows the kinds of products his former colleagues appreciate.
Read MoreHer Imprint: How Linda Fox Learned Print From Scratch & Refused To Fail
In this episode of Her Imprint, Linda Fox shares how she took over a struggling business and rebuilt it from the ground up, learning the print industry firsthand while navigating major personal and professional transitions.
Read MoreThreads of Change: A Guide To Managing Anxiety for Small Business Owners
Co-hosts Kristine Shreve and Cassie Green enlisted the help of Kevin DeBruyn, owner of Adaptive Counseling and Case Management.
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