My Best Promotion

Kat Dlugolecki, senior account executive for Quality Logo Products, Aurora, Ill., shared an example of a promotion she did for television—for NBC’s “The Office” no less—offering insight and tips on how she was able to pull off such a cool promotion.

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Soften the Sell

It may be between seasons; it may be chilly with the air conditioning blasting; or it may be so frigid outside that a heavy jacket just doesn’t provide enough warmth. In all of these cases, fleece is key to staying warm. End-users can wear fleece year-round to stay comfortable inside or outside, at work or while working out.

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