Last Friday’s newsletter ran one of our biggest stories ever, “Missouri State University Misspells Name on Over 8,000 Promotional Bags.” Worried about ending up like the poor souls who let that error slip by? Then click through!
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Bullet recently announced the grand opening of its revolutionary new facility in Hialeah, Florida. The design of the building demonstrates the company’s commitment to providing its customers with exceptional service, reliability and quality at industry-leading prices.
Read MoreBag Makers recently announced that it has introduced a new imprinting capability that combines its ColorVista full-color imprinting process with digital watermarking technology. Digital watermarking is the ability to embed a hidden graphic within a full color imprint. This imprint can be scanned with a mobile app and the user will be directed to a targeted destination on the internet – either to a web page, video, or social media outlet – and this destination can be edited at any time. Digital watermarking eliminates the use of unsightly QR Codes and provides a more flexible, interactive experience for end-users.
Read MoreThe Lion Circle Corporation recently announced its hire of Joelle Tedford, who will join the Lion Circle team as national sales manager.
Tedford comes to Lion Circle with five years of experience in the promotional products industry. Most recently, Tedford worked as the supplier sales account manager for SAGE Quick Technologies. There, she was responsible for effectively managing over 400 client accounts, presenting custom marketing and advertising solutions, and cultivating client relationships through market research. This background will help Joelle to make an easy transition into her current position with Lion Circle.
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Bags and totes are staples of the promotional products industry. With plastic bag bans happening across the country and increased focus on reusability and responsibility, what do promotional salespeople need to know to make the most of current trends?
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Apparel is the promotional product industry’s top-selling category, and T-shirts are a big reason why, but that doesn’t mean they’re an easy sell. Fortunately, we’ve got nine tips to give you a leg up on the competition.
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Using offline products to promote online marketing efforts is the latest case study we cover in My Best Promotion.
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Employees at Missouri State University forgot to do their homework on an order of promotional bags that were given out to students this year. About 6,000 canvas book bags with the school mascot and misspelling “Univeristy” were given to students from the university bookstore.
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Promotions caught the summertime sniffles? Check out this collection of some suppliers’ favorite health and wellness products for ideas on combating the months of summer sickness ahead.
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It’s easy to think you know everything about bottles and cups, but regulations and trends have changed how suppliers and consumers test, market and use water bottles. Here are 10 things you need to know now.
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