We asked six industry experts with proven track records of social media success to share their best tips for six major social platforms. We assembled these into a cheat sheet for each channel. It’s all the info you need, all in one place, so you can take the panic out of posting and be your best self online. Welcome to the Ultimate Guide to Social Media…
Read MoreClub Colors Announces Relocation and Expansion of Corporate Headquarters
Club Colors has signed an 11-year lease of 52,000 square feet of space in the Bell Works Chicagoland building in Hoffman Estates. The branding and marketing agency’s deal also includes an option to expand on an additional 50,000 square feet of adjacent office and production space. The company will move its operations from Schaumburg…
Read MoreVelveeta Goes Big on Promos With Cheese-Scented Nail Polish, Cheese-Infused Martini Kit
You might think that, after more than a century in business, Velveeta would be content with its status as America’s foremost purveyor of processed cheese product. You’d be wrong. The Kraft-Heinz brand is looking to evolve beyond the grocery aisle, and it’s using cheese-scented and cheese-infused promotional products to do it…
Read MoreLogomark Appoints New Regional Sales Manager
Logomark has added Christian Brandt as Northeast regional sales manager. Brandt brings over 20 years of industry experience, including management positions for ASI and leading suppliers like Vantage Apparel, The Magnet Group and Leeds (Polyconcept North America). Since 2017, he has been an active board member of SAAGNY…
Read MoreCould ‘Convertible’ Apparel Be the Next Big Thing in Promo?
In the athleisure market, there are few names more influential than Lululemon. While the brand has been nearly synonymous with workout apparel that translates to the street, its newest focus on apparel tailored to the outdoors but with that same everyday fashion sense is something that promotional companies should take note of…
Read MoreQuinn Brings In New Multi-Line Representatives
Quinn, the Hanover, Pennsylvania-based supplier of flags and other promotional items, brought in newly signed-on multi-line reps Patrick Reinecker and Dan Pauley of Reinecker Marketing Associates (Southern Midwest region), Dave Hunzelman of DMH Marketing (Northern Midwest), and Dave Mattson (New England)…
Read MoreKevin Davydov Joins Fully Promoted as Marketing Manager
Fully Promoted, West Palm Beach, Florida, has appointed Kevin Davydov to lead its promotional initiatives as its new marketing manager. Davydov brings an extensive background in corporate marketing with the franchise industry and has managed campaigns at international and local levels. He will lead Fully Promoted in streamlining marketing efforts…
Read MoreFall in Love with Sustainable Style
Discover sustainable style that will send cap and beanie lovers head over heels! Our entire 2022 collection makes hearts beat faster with recycled and organic materials. Our headwear collection has been designed with a sustainable mindset using certified materials and production processes with a lower impact on the environment. Join our sustainable style journey today.
Read MoreProforma Wins Two Graphic Design USA In-House Design Awards
Proforma was recently awarded two Graphic Design USA (GDUSA) In-House Design Awards. These wins represent the 11th consecutive year in which Proforma has been recognized for in-house graphic design leadership and excellence by GDUSA, a B2B thought leader for graphic design professionals for nearly 60 years…
Read MoreHow Promotional Caps and Headwear Fit Into Today’s E-Commerce World
The pandemic expedited the growth of the digital retail world, forcing promo distributors and their customers to quickly ramp up their online presence. But to truly stand out in an inundated virtual world of ads, marketing and more, distributors must stay on trend with their headwear offerings in order to achieve the best ROI possible for everyone…
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