iPROMOTEu, Wayland, Massachusetts, has hired Laura High as vice president of marketing. High will be responsible for leading iPROMOTEu’s marketing team and overall marketing strategy to enhance the affiliate experience with a robust plan to drive sales, including multi-touch digital campaigns and related tools…
Read MoreNumo Brings Created Co. Retail Drinkware Brand to Promo Industry
Numo announced that it has partnered with Created Co. to bring the retail drinkware brand’s products to the promo industry. The stainless line includes a Cold Cup, 12 oz. Tumbler, 16 oz. Tumbler and a Camp Mug, all in retail-style packaging. The box for each item includes a window that allows the consumer a sneak peek. ..
Read MoreGrow Your Promo Business on a Shoestring Budget
Think of growing your business as growing a garden. It doesn’t happen overnight. It takes time and care. Working on it a little every day will reap results before you know it. You might need someone to teach you what to do and how to do it, so get help if that’s the case. Just make sure it’s someone who is already getting organic leads…
Read MoreSupply Chain Latest: Shanghai Lockdowns Slow World’s Largest Port, Labor Disputes at California Ports
Markets were braced for prolonged supply chain issues through 2022, but recently there were some reasons for optimism. Some experts think that was just a temporary reprieve, though, as strict COVID lockdowns in Shanghai—home of the world’s largest port—and the looming threat of West Coast port workers going on strike could once again snarl ocean shipping…
Read MoreShowdown Displays Announces New Strategic Account Manager
Showdown Displays, Brooklyn Center, Minnesota, announced the recent promotion of Chad Rizzo to strategic account manager. Rizzo joined Showdown in 2017 as a territory sales manager based in Texas. He quickly began developing strong relationships with Showdown’s distributor partners throughout the Southwest, growing his business consistently year-over-year…
Read MoreLogomark Partners With Retail Brand Eddie Bauer
Logomark and Eddie Bauer announced an exclusive partnership for the distribution of Eddie Bauer drinkware into the U.S. and Canadian promotional markets. Eddie Bauer, established in 1920 in Seattle by Pacific Northwest outdoorsman Eddie Bauer, was the first to patent a quilted down jacket, and has since developed a reputation for producing quality, durable, and…
Read MoreEU Inches Closer to USB-C Standardization for Chargers
The European Union is moving closer to mandating that all electronic devices requiring chargers use USB-C as a standard interface. This would decrease demand for chargers and limit waste.
Read MoreThe Barbie DreamCamper Is a Life-Sized Branding Accessory for Real-Life Camping
A good pop-up event is immersive. Everywhere you look, you should feel connected to the brand that’s hosting the event. There’s no room for empty space when the goal is to stay top of mind at all times. One of the most accessorized and well-known brands ever, Barbie, just created a life-sized version of the…
Read MoreTeam Phun Announces New Brand Sales Manager
Team Phun, San Diego, announced the promotion of Brittany Aanestad to brand sales manager. Aanestad joined the Team Phun crew in 2020 as a brand consultant, bringing more than 13 years of hospitality and 10 years of sales and marketing experience. She is a motivated leader and a valuable…
Read MoreYouTube Will Sell Coachella Merchandise During Livestreams
Coachella sets have been live-streamed for years, even before the pandemic. If you’re not able to make it out to the desert in California for the music festival, you can still watch your favorite artists perform. Now, you can buy your favorite artists’ merchandise while you’re watching the stream on YouTube…
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