Further evidence of an economic recovery arrived Monday in the form of an upbeat reading on the nation’s manufacturing health.
Read MoreHALO/Lee Wayne Announces Additions to Sales Team
Sterling, Illinois-based HALO/Lee Wayne announced the addition of several new account executives. Joining in Midwest Region are Heather Johnson, Mary Wickstrom and Leigh Roberson. New to the western region is Gus McConnell. New to the southern region is Tim Johnson. Northeastern region additions include Jane Heimbecker, Barry Kahan and Mo Lajterman.
Read MoreEPA Announces Actions to Address Chemicals of Concern, Including Phthalates
As part of Administrator Lisa P. Jackson’s commitment to strengthen and reform chemical management, the U.S. Environmental Protection Agency (EPA), Washington, announced a series of actions on four chemicals raising serious health or environmental concerns, including phthalates. For the first time, EPA intends to establish a “Chemicals of Concern” list
Read MoreNoteworthy Adopts New Strategies in Non-woven Bag Market
Noteworthy, Amsterdam, N.Y. announced an overall strategy to bring about innovation in the non-woven bag market. According to Anthony Constantino, general manager, “dozens of suppliers are pushing non-woven bags, but everyone has similar styles and pricing. We didn’t want to aggressively go after the non-woven market unless we could do something different.”
Read MoreHERSHEY’S Milk Chocolate Bars Add Promotional Message
HERSHEY’S Milk Chocolate Bars and Milk Chocolate Bars with Almonds will be just a little sweeter thanks to new packaging. Hitting the shelves this January, every standard and king-size HERSHEY’S Milk Chocolate Bar and Milk Chocolate Bar with Almonds will contain a special “Thank You” message in celebration of the 100 years of support for Milton Hershey School, Hershey, Pa..
Read MorePlyter’s Product of the Week: Orlando Edition
The word from Orlando is cold. Outside it is cold, hitting a purported 32 degrees. Inside the the hotels it’s cold with people donning the light emergency jackets they thought they would never read. And, inside the convention hall it cold, perhaps more so from the icy grip 2009 has left on everyone, the the weather.
Read MoreNonprof-arama
Nonprofits may not be the first market that comes to mind when prospecting. Sure, everyone would like to get in with a major charity such as Susan G. Komen for the Cure, but that isn’t always realistic. While it’s nice to daydream about making a fortune on pink T-shirts and promoting a meaningful cause besides, big nonprofits like Susan G. Komen for the Cure only need so many vendors, and you can bet those spots are going to be competitive.
Read MoreFor a Rainy Day
Few things in life sell themselves. Ice cream, holiday cards for mom and maybe movies about mopey adolescent vampires. But in general, to sell a product you need a sales pitch. You need an angle. You need an idea.
Say you want to sell umbrellas. Great products, considering they keep you dry, can be imprinted beautifully in dozens of different ways and generally have a high perceived value. You can’t take that information alone to a client however, and expect a sale. “Hey, check out this umbrella! It’s neat and, uh, umbrellas! They stop rain!” isn’t exactly going to have product flying off the shelves.
Read MoreJust the Facts
We take them for granted. We abuse them, we lose them, forget them, chew on the ends when we are nervous, snap them, tap them, toss them around and let them run out of ink. They have been around since the days of the pharaohs, documenting our lives and our history with nary a thank-you.
Read MoreFashion, Fun & Function
Inspiration? “We look everywhere,” said Andrew Spellman, CAS, vice president of corporate market sales for St. Louis-based TRG Group. It’s a great answer and luckily for distributors this represents the sentiments of many suppliers.
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