BamBams Hires Maria Zezzo as Marketing Manager

BamBams recently hired Maria Zezzo as marketing manager. Zezzo grew up in and around the industry, learning from her father, Dana Zezzo, and older sister, Megan Zezzo. She will be active in managing BamBams’ marketing efforts and brings with her experience interning with Proforma, as a sales associate with ASB, and most recently working for FAST Platform as an account manager…

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What the Heck Is Pickleball and Why Should Distributors Know About It?

Did your gym teacher ever make you play pickleball? Maybe you played it as an intramural sport when you moved to a new city. Or maybe this is the first time you’ve heard about the game that’s growing in popularity nationwide. If you’re in that latter camp, don’t worry. You’re not alone. It’s not quite on par with the NFL. (Yet.) But we’re here to tell you about the promotional possibilities…

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Aldi Follows Up Surprise Streetwear Success With Full Line of (Very Affordable) Branded Merchandise

Aldi, Promo Marketing’s favorite budget grocery store brand, thought it was joking when it released a line of streetwear-inspired apparel in the U.K. last year. But it actually ended up making some merch that was, as the streetwear kids say, fire. Playing off that success, Aldi is back with a full line of branded merchandise. And, true to the brand, it’s all available for under $10…

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Our MLB Opening Day Promotions Power Rankings

Ah, Opening Day. What could possibly make it any sweeter for baseball fans? Uh, how about a nice little promotional product once you get to the ballpark? As we’ve done in years past, we’re taking a look at all the teams in Major League Baseball and judging them harshly based on their Opening Day promos. This time, we’re doing it Power Rankings style…

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How Promo Distributors Can Get Better Results From Social Media Ads

If you want to reach more of your audience faster, online advertising is a valuable channel. Your potential clients are scrolling through social media, and the hyper-targeted nature of social media ads allows you to meet them where they are. But you need to have the proper strategy to achieve results. Here are some points to consider to make it work…

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Maple Ridge Farms Supports Ukraine Relief Efforts

Maple Ridge Farms, Mosinee, Wisconsin, has pledged to support CARE’s Ukraine Crisis Fund by donating 10% of its sales through April 30, 2022. CARE’s Ukraine Crisis Fund aims at reaching 4 million people with immediate emergency assistance, prioritizing innocent families, women and girls, and the elderly…

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Moe’s Southwest Grill Created a Fully Branded Hotel Suite in Miami

Moe’s Southwest Grill created a fully branded hotel in Miami, where customers can celebrate a new menu item while they eat, sleep and breathe the Moe’s brand across four weekends in May. All of the amenities are branded in the Moe’s style in some way or another, whether explicitly with logos or just playing into the color scheme…

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