The Magnet Group Retools Site To Benefit Distributors

Based in Washington, Mo., the Magnet Group (TMG) announced its Web site has emerged from a design and technology makeover and now includes distributor-driven e-commerce benefits and content. TMG is the parent entity for leading promotional products suppliers Magnet LLC, Innovations by Magnet LLC, Fusion by Benchmark, Benchmark Clocks, Crystal by Benchmark, The Bag Factory, PhoneCard Express and Perfect Line. The company believes the site’s state-of-the-art infrastructure technology allows the free flow of information between the company’s customer-service and sales staff and promotional product distributors. As a result, distributors have access to live, current data 24 hours a day. TMG has also

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Geiger’s McGuire In First Mass Transit Interactive Webisode

Mass Transit Corp. announced it intends to video enable the promotional industry this year by bringing interactive video and social networking applications to suppliers, distributors and end-users. To kick off the project, Mass Transit choose to film an April employee appreciation event hosted by Geiger’s Jean McGuire of McGuirePro Marketing. “Jean put together a perfect event at a wonderful venue to shoot our premier webisode,” said Jeff Anderton, CEO of Mass Transit. The mini-documentary was shot live in Ft. DeSoto Beach, Fla. with a professional production team from Colorado. “Jean’s event was an employee appreciation event at the beach. She brought in awesome

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Prime Line Expands Customer Service

Bridgeport, Connecticut-based Prime Line announced it has expanded its customer-service department by 25 percent due to the tremendous response to its new line of products for 2008. The growth in sales and increased volume of calls made it necessary to expand this department to ensure the highest levels of service that distributors have come to expect with Prime. “The reaction to our new 2008 line has been remarkable,” said Jeff Lederer, executive vice president. “As a result, we’ve enhanced our customer-service department with added support and extended hours to better service our distributors,” he added. “Distributors can check live inventory online, see the

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Hub Signs Suyetsugu as Representative

The Hub Pen Company announced the appointment of Paul Suyetsugu, CAS, president of PS Sales & Marketing as the representative for California, Arizona and Nevada territories. Suyetsugu has a diverse background with more than 30 years of industry experience. His most recent position was director of national accounts for Clegg Industries. Prior to that, Suyetsugu had his own multiline company, as well as numerous management positions including operations/partner for Logotec USA, and has held the positions of director of sales, marketing manager, credit manager and customer service manager for Barlow Promotional Products. “I’ve had such great mentors and experiences throughout my career.

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Pioneer Names Katherine Larson National Sales Manager

H. Wayne Roberts, vice president of Pioneer Balloon Company, based in Wichita, Kan., announced Katherine Larson will be joining the company as national sales manager for promotional markets. Larson is a 31-year veteran of promotional and incentive markets and was previously with National Premium and Merchandising and Amity Leather Products. She most recently owned her own company, JusVal, that provided contract representation to a number of top suppliers in the promotional products industry. Roberts said he is excited to have Larson on board to head up Pioneer’s sales efforts. She brings a wealth of knowledge about both the promotional and incentive markets and has

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Edwards Garment Acquires Andrew Rohan

Edwards Garment Co., based in Kalamazoo, Mich., announced the acquisition of HMB Sales of Larchmont, N.Y. HMB Sales has manufactured and marketed Andrew Rohan brand sweaters to the business-to-business market for more than 25 years. Edwards Garment is a manufacturer and supplier of casual and uniform apparel. According to Gary Schultz, president and CEO of Edwards, the acquisition plan is a part of the company’s strategic expansion plan. The Andrew Rohan sweater line becomes part of the Edwards Garment line that includes shirts, blouses, pants, skirts, shorts, suit separates, chef apparel and aprons. “Joining forces with Andrew Rohan allows us to take full advantage

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SanMar Releases RH Reserve Magazine

Seattle-based SanMar Corporation, the exclusive supplier of the luxury lifestyle apparel brand Red House, released the Summer 2008 issue of RH Reserve, a magalog devoted to the wine country lifestyle and championing the inspiration of the Red House brand. Focusing on the refined culture, cuisine and landscape of the wine country, RH Reserve echoes the artisan style of Red House apparel. Articles range in content from planning the perfect event to practical pointers on topics such as wine pairing and fabric performance. “RH Reserve is all about ideas, inspiration and aspiration,” said Laura Kirkland, Red House brand manager. “You’ll find outfitting ideas, suggestions for

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Proforma Opens Six New Offices in April

Proforma, a leading North American provider of graphic communications solutions, announced eight new owners joined the Cleveland-headquartered company. The Proforma network of owners and support-center staff look forward to working with these individuals to help them grow their businesses and reach their goals. Proforma provides its members with access to award-winning business development sales tools and marketing programs and efficient back office services. Proforma owners, with state-of-the-art technologies, enable their clients to grow with innovative marketing solutions such as direct mail, promotional products, eCommerce solutions, commercial printing services and business document printing. The following new owners joined the Proforma network: • Rich

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Vantage Launches Green Apparel Catalog

Avenel, New Jersey-based Vantage Apparel, a leading manufacturer and decorator of logo apparel, introduced a new catalog highlighting the company’s green label of organic and sustainable apparel. The company’s new eco-friendly collection includes 100 percent certified organic polos, woven shirts, sweaters, T-shirts and headwear in its most popular silhouettes for men and women. There is also a sustainable jersey fleece hoodie made from recycled plastic bottles and a new organic tote bag. In addition, Vantage offers eco-friendly packaging options and water-based digital printing. For more information on Vantage Apparel’s green label, visit vantageapparel.com/gogreen or call (800) 221-0020.

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