Fore! Gold Bond Launches New Golf Forum

Chattanooga, Tennessee-based Gold Bond, a leader in promotional golf products, is coming to the aid of distributors everywhere with a new, Web-based Q&A forum on golf in the promotional industry. The goal of the forum, titled “Out of the Bag,” according to Gold Bond president, Mark Godsey, is to maximize the sales of our distributors by providing information on how to sell promotional golf products. According to Godsey, the focus is to provide distributors with timely answers to questions they face in the field, but he also envisions that many distributors who are proficient in the sport will enjoy the opportunity to use the

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Leed’s Leads With Participation In Anti-Terror Program

New Kensington, Pennsylvania-based Leed’s, a member of Polyconcept North America and the second largest supplier within the promotional products industry, continues to build and reinforce its existing international supply chain relationships by voluntarily taking part in the Department of Homeland Security’s Customs-Trade Partnership Against Terrorism (C-TPAT) program. C-TPAT is a voluntary initiative between government and business to strengthen and improve international supply chain and U.S. border security. Some of the benefits to C-TPAT members are a decrease in the number of shipments that require inspections by U.S. Customs and Border Protection and priority processing at the border, both of which, for Leed’s, results in

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Post-It Teams with Oprah For First-Ever Web Event

St. Paul, Minnesota-based Post-it Flags announced a sponsorship with Oprah Winfrey’s first-ever World Wide Web online classroom event. The online classroom features Oprah’s latest book club selection, “A New Earth,” in a live, 90-minute interactive webinar discussion led by Oprah and the best-selling author, Eckhart Tolle. The 10-week webinar began on March 3 at 9 pm EST and will conclude on Mon., May 5. Each webcast will feature a Post-it Flags educational video that highlights “reading essential” products, including Post-it Flag highlighters, Post-it Flags and Post-it hurable tabs. Additionally, each video is accompanied by educational spots explaining how Post-it Flag “reading

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MediaTree Introduces Transl8r Card

Parsippany, New Jersey-based, MediaTree, a leading industry supplier of digital download and gift card solutions, introduced a new text messaging product—a handy reference guide for text messaging translations, simply called Transl8r (translator) Card. Printed on glossy, credit-card sized, plastic laminate, the card front gives clients prime real estate to display their logo or other branding opportunities. On the back, each Transl8r Card premieres 60 different text phrases or smiley icons (known as “emoticons”) that consumers can use for easy reference (www.transl8rcards.com). “We’re very excited to debut this product to the promotional products industry,” said Bill Grassmyer, president of MediaTree. “The concept of this product

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Seastone Releases Industry Gift Card Survey Results

Provo, Utah-based, Seastone, a market leader in specialty gift card packages and gift card promotional programs, announced the results of the 2008 Gift Card Packaging Study conducted by The Marketing Workshop. Commissioned by Seastone, the survey found that 96 percent of adults have purchased or received a gift card, and nearly four in 10 have purchased gift card packaging. In what represents a clear revenue opportunity and potential threat for retailers, half of respondents indicated they are purchasing gift card packaging at a different time and place than the gift card. “Gift card packaging has grown rapidly as a retail product category over

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Increased Volume Brings New Phone Service To Selco

The Selco Companies, based in Tulsa, Okla., has completed installation of a new phone system, which will allow distributors easier access to Selco personnel. “Due to the large volume of calls, we wanted to make it easier for distributors to contact Selco, but also the specific person they want to speak with. The new system will allow direct access to key company contacts, as well as new and improved voice mail capabilities,” said Tiffany Jones, customer service manager. About Selco Companies: The Selco Companies was established in 1935 and is currently a manufacturer and supplier of custom imprinted and die struck medallion watches,

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Crystal D Teams Up with The Promotion Coach

St. Paul, Minnesota-based Crystal D, a leading supplier of crystal awards, plaques, trophies and corporate gifts, announced a partnership with The Promotion Coach, Ted A. “Bump” Davies Jr., to provide distributors with expert knowledge about how and why selling recognition awards and programs can help them increase their sales and profits. Crystal D will be participating in six to 12 webinars over the next few months lead by Davies. The goal of the webinars is to reach out to distributors to help inform them about selling awards by giving real life examples of successful award programs and trends in recognition. “We are very

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The Book Company Named Supplier of the Year

Delray Beach, Florida-based The Book Company was recognized by Bensussen Deutsch & Associates Inc. (BD&A) of Woodinville, Wash. as Supplier of the Year. The BD&A Supplier Alliance Awards recognize outstanding service from the merchandise agency’s tried-and-true list of preferred suppliers. Winners were chosen by the vote of more than 200 employees within BD&A’s sales, operations, import and supplier management groups. BD&A associates voted for candidates in three major categories: Customer Service Rep of the Year, Sales Rep of the Year and Supplier of the Year. The 2007 awards marked the sixth year BD&A has held its Supplier Alliance Awards. “The Book Company proves to

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Bag Makers Shakes Up Custom Eurotote Bag Marketplace

Union, Illinois-based Bag Makers announced the launch of its new Custom Eurotote Design Program. Offering new design flexibility in the Eurotote marketplace, the program offers a turnkey series of design options at no extra cost to distributors. The turnkey series of four design options lets distributors choose a matte or gloss finish, select additional imprint colors, create artwork designs that include 100 percent ink coverage on all five sides and order as few as 3,000 pieces. “Custom-designed Eurototes represent a phenomenal sales opportunity for distributors,” said Christopher Duffy, senior vice president of marketing at Bag Makers. “Not only do they showcase a distributors creativity,

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