Cap America Inc. announced that it has added Joel Krane to its sales team as national sales manager. Krane will work alongside current national sales manager Lauren Allen to help establish, maintain and grow sales within the company’s promotional division. He has 30 years of experience in the promo industry, on both the distributor and supplier side…
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In this whitepaper, learn six key questions for creating a label, what stocks and adhesives are right for each job and how to ensure the labels are delivered quickly. With so many factors that go into creating a label, doing things right the first time equals more time saved and a happy customer for everyone.
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Tekweld, the supplier based in Hauppauge, New York, has expanded with a new facility. The company leased a 104,000-square-foot industrial building on 6.1 acres at 85 Nicon Court. The expansion is being assisted with economic incentives from the Town of Islip Industrial Development Agency…
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This summer, millions of Americans will fire up their grills. Some will use propane, others charcoal. But a lucky few will do it with [checks notes] Miller Lite Beercoal. Yes, the enterprising beer brand known for its promotional marketing prowess is back at it with Beercoal—charcoal infused with real Miller Lite. The first batch of the limited release sold out…
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As a promotional products distributor, you’ve likely partnered with several apparel decorators for contract work. As apparel continues to grow in the branded merchandise space, more and more collaboration is happening between the groups. Working with a contract apparel decorator is a great way to build business, but that doesn’t mean a distributor should completely wash their hands of learning the techniques and technology used to embellish garments.
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Arch Promo Group, Roxana, Illinois, yesterday announced that it has acquired Drum-Line LLC, the supplier of calendars, journals, notebooks and more based in Stuttgart, Arkansas. Drum-Line joins Gemini, TKCups-Sorg’s, ProRose and F&H Ribbon as part of Arch Promo Group. Terms of the sale were not disclosed…
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You know how there’s always an unofficial Song of the Summer—the song with just the right vibes for that specific moment in time? Think Rihanna’s “Umbrella” in 2007 or Robin Thicke’s “Blurred Lines” in 2013. (Man, we’re getting old.) Well, if there was a promo version of the Song of the Summer, it’d be Ball Park’s latest promotional product…
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Specialty Advertising Association of Greater New York (SAAGNY) hosted its eighth annual Summer Showcase for promotional products distributors and their clients on Tuesday, May 17. Traffic on the show floor was brisk from the time the show opened at 10:30 a.m. until it closed at 3:00 p.m. with over 400 attendees in total at the show…
Read MoreOnline stores have become so commonplace, you do not need to be a tech whiz to get started. But you do need to understand your client’s goals and how a store can meet them. Just like the store itself, the most critical work happens on the back end—the parts the customer does not see but which are essential to success…
Read MoreRon Weaver is president and CEO of Apex Advertising, a full-service promotional products marketing agency with annual revenue of $24.6 million, offices in nine states and a team of 65. But on this day in mid-December, it was a trio of kindergarteners running the show. Not that Weaver minded ceding control…
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