The biggest TikTok sensation right now is a pen. Specifically, a Sharpie pen that has more than a million TikTok users obsessed with the smooth gel ink and comfortable grip. TikTok user Jackie Brown recently posted a video of herself hunting for the pen that “glides across paper like Kristi Yamaguchi used to on ice.”…
Read MoreChipotle’s New Branded T-shirt Has a Logo-Shaped QR Code That Helps Register Voters
QR codes have been around for a while, but they seem to have exploded in use during the pandemic. Suddenly, everyone is now an expert in scanning QR codes to access restaurant menus. And, thanks to a brilliant new T-shirt from Chipotle, they’re now experts in voter registration, too…
Read MoreOur 5 Favorite Promotional Products of the Week: Custom Guitars, Dodgers Masks and More
Since we’ve had that little bit of extra time to breathe this week, we found some pretty fun and interesting promotional products. This week’s edition of the Fave 5 includes blankets for outdoor dining, Dodgers World Series face masks and more…
Read More6 Tips for Developing Your Screen Print Business (or Any Promo Business, Really)
Whether you’re considering adding in-house screen printing or already have a plan in the works, Marshall Atkinson of Atkinson Consulting had tips on how to get started that really translated as key advice for any promo business. Here are six takeaways from his session at the PRINTING United Digital Experience…
Read MoreBurger King Introduces Face Masks With Food Orders Printed on Them, Terrifying Mirror Promotion
Burger King Belgium recently tackled two issues—spread of COVID and poor communication—with a line of face masks. A total of 250 lucky customers received a branded mask with their menu item of choice printed across the front. In two other countries, the chain also introduced a terrifying in-store promotion involving the ghost of Ronald McDonald…
Read MoreAtari’s Immersive Video Game Hotel Is Coming to Vegas in 2022, But It’s Already Selling Branded Merchandise
Atari is already selling merchandise for its Atari Hotel, opening in Las Vegas in 2022. Also, the video game company promises a branded experience that starts before check-in and lasts after check-out. These kinds of ventures bring practically limitless opportunities for printed and promotional products, so it’ll be interesting to see what Atari cooks up…
Read MoreCan You Wear a MAGA Hat to the Polls? Rules Vary for Non-Candidate-Specific Merchandise
Electioneering laws prevent people from wearing hats, buttons or shirts with candidates’ names on them at the polls. In some states, you also can’t wear anything regarding ballot issues, either. But, in states like California and New York, you can still wear political slogans as long as they don’t have the candidates’ name on them…
Read MoreExecutive Apparel Adds New Director of Marketing, Director of Sales
Executive Apparel, Philadelphia, has announced the addition of Daisy Terrell as director of marketing and Layne Dornblum as director of sales. In her new role, Terrell will be responsible for all marketing-related activities at the company. She recently graduated from the Savannah College of Art and Design with a…
Read MoreStreetwear Brand Chinatown Market Sold Out of a T-shirt That Won’t Even Fit Stuffed Animals
Streetwear brand Chinatown Market is testing just how committed to the brand its fans are by making a T-shirt that is so small it could maybe fit a stuffed animal (depending on the size of the stuffed animal). It all started on Instagram, when the meme page @dubstep4dads messaged Chinatown Market to ask for a free shirt…
Read More‘Moneyball’ Screen Printing: Using Data to Improve Operational Efficiency and Decrease Costs
“Moneyball” screen printing is a method used to improve productivity and profitability through data collection. The following outlines an example in which we implemented the method presented to improve a factory without further capital investment…
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