Coronavirus shutdowns wiped out the NCAA men’s and women’s tournaments, but the latter’s group of stars received a boost on Friday. In conjunction with its virtual draft, the WNBA sent merch boxes to draft prospects, including hats representing the league’s 12 franchises…
Read MoreMexican Government Wants El Chapo’s Daughter to Stop Giving Out Face Masks With His Image on Them
Mexican cartel leader El Chapo’s daughter has been giving out branded face masks and care packages in Guadalajara, Mexico, but the Mexican government isn’t too happy to see his face on otherwise helpful products.
Read MoreStorm Creek Launches Initiatives to Support Those Impacted by COVID-19
Storm Creek, Hastings, Minn., announced yesterday that it has launched two initiatives to support those impacted the most by the COVID-19 pandemic. The company launched its Work from Home Collection, a selection of cozy, stylish and versatile…
Read MoreAll in the Family: Jennifer Stromberg Is Bringing Big Ideas to StrombergBrand Umbrellas
In January of this year, Jennifer Stromberg was named vice president of the company—a third-generation family executive with 15 years of outside experience. A few months into her role, she’s working on strategic plans for company growth, evaluating the full scope of StrombergBrand’s business inside and out…
Read MorePM Screen Time: Danny Rosin Talks Wins, Showing Appreciation Through Promotional Products and More
This week on PM Screen Time, Sean and Brendan spoke with Danny Rosin, co-founder of Brand Fuel, about finding promotional wins during a difficult time, using promotional products to show appreciation for health care professionals, signs of future economic growth and more. Plus, a special cameo appearance from a very good pup!…
Read MorePick One: A Math Problem or a Math Solution
I am hearing lots of news and talk about what percent industry sales are down. Some are saying industry sales are down 70 percent. Others are saying industry sales are down even more. If you listen to how much industry sales are down, you have a math problem. The problem is that it can sound…
Read MoreBIC Graphic Donates $10,000 Worth of Promo Products for Teachers
BIC Graphic North America, Clearwater, Fla., has donated $10,000 worth of promotional products to the Marjorie’s Hope Back to School program in support of teachers in Pasco County, Fla. This is the second year the promotional supplier has supported Marjorie’s Hope through product donations…
Read More4 Ways to Make Your Print Marketing More Effective
As a marketing professional, one of the hardest tasks in your role is to identify the ROI on your marketing initiatives. With the myriad services available out there that can showcase metrics like product views, open rates, click through rates, time on page, etc., it can be easy to dismiss print advertising as an effective…
Read MoreQuickBooks Online Might Not Be For You
Ask the Accountant… Question: I was talking to someone at QuickBooks. They told me to try QuickBooks Online, and if I didn’t like it, it is very easy to switch back to QB Premier. Is that true? Answer: No, that is not true at all. QB is pushing QuickBooks Online (QBO) heavily. Its subscription income…
Read MoreWho’s Buying Promotional Products? Some Ideas on Where to Look for Sales
How do you balance the search for sales with the economic effects of the COVID-19 pandemic? It’s a delicate dance, but promotional products distributors still have businesses to run—and there are still sales to be had. Penny Fleming, founder of Awardpro, Newport Beach, Calif., has some ideas for where to look…
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