In fashion, what was popular a few months ago may no longer be in style, or maybe a new trend has taken over. That’s especially true now, as the world looks a lot different than it did to start the year and changes by the day. But that’s part of what makes promotional apparel so important. It’s inclusive. It’s adaptable. There’s something for everyone and every situation…
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In the spirit of Giving Tuesday Now, we assembled a list of promo products that are perfect for not only future Giving Tuesdays, but also for any nonprofit events, fundraisers and more. For more products and information, check out our website where you can access our free product search…
Read MoreWe should probably have assumed that some would look to make selfish gains during COVID-19, and that has certainly been the case, with counterfeiters relying on the public’s fear and the scarcity of resources to con consumers with fake face masks, hand sanitizer and tons of other goods…
Read MoreThe Trump Administration’s recent move to tighten regulations on some hand sanitizer ingredients could potentially gum up the supply process at a crucial time, and create a prolonged stocking issue within the promotional products industry and beyond…
Read MorePersonal protective equipment, or PPE, has been a lifeline for industry companies savvy enough to get in early and adapt quickly. PPE sales have helped promo businesses partially offset the drop in other orders and, in some cases, actually increase revenue despite widespread economic fallout. But selling PPE has been anything but easy…
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ePromos, St. Cloud, Minn., again expanded its support for the #GivingTuesday charitable fundraising movement. This year, ePromos introduced a high-profile creative collaboration with renowned artist Chris Riggs, plus a matching gift initiative in support of COVID-19 relief…
Read MoreWith its theme parks shut down, Disney has had to go online-only for merch sales. That can present a challenge in itself, as the demand for limited edition merch could cause servers to freeze up like a dead Tauntaun on Hoth. Thankfully, Disney planned ahead by creating a “virtual waiting room” for shoppers to wait until its their turn to buy “Star Wars Day” merch…
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We are all learning some new vocabulary during these times. Phrases like “shelter in place,” “social distancing” and “herd immunity.” Another word I strongly recommend people learn is pivot. “Pivot” simply means to “turn.” Many people reading this need to learn to pivot or turn. To pivot to new types of companies wide open for…
Read MoreThe Trump Campaign has been actively marketing branded merchandise that specifically appeals to people under quarantine and stay-at-home orders, and in March spent more on merch than in any month since September 2016. The Biden for President campaign store, on the other hand, has not been fulfilling orders…
Read MoreMore than a month-and-a-half since the cancellation of South by Southwest, individuals in the music merchandise space have further seen their livelihoods jeopardized because of canceled or postponed tours. That has forced many to rely upon online merch sales to offset lost sales, though that alone may not be enough…
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