Meridian clocked in at No. 10 on our 2019 Fastest Growing Distributors list with 44 percent year-over-year promo sales growth (and five straight years of double-digit growth). We caught up with Jake Chanson, head of business development, to find out what’s behind that success. Plus, Sean and Brendan break down the Great Chicken Wars of 2019 as Popeye’s new sandwich becomes the viral marketing champ…
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Maple Ridge Farms, Mosinee, Wis., announced its “Give Back” campaign, a new social responsibility initiative. Tom Riordan, president of Maple Ridge Farms, announced that the supplier will be partnering with Habitat for Humanity as part of the 2019 initiative. The company has selected 15 gourmet gifts to be included in the initiative, providing an array…
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We are extremely excited to introduce our new Ashbury bags for 2019! This year, we’ve added bags to our existing Call of the Wild and Nomad Must Haves collections while introducing a brand-new collection we’re calling Collection X. Here is the Ashbury 2019 Trailer for the individual collection videos that are available across our social…
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Gemline, Lawrence, Mass., announced multiple personnel moves yesterday: Frank Carpenito appointed as company president; Jonathan Isaacson promoted to chairman and CEO; and Saadia Bryant promoted to vice president of marketing, product and design. Carpenito has been on the Gemline board since 2014, and in his new role will be responsible for handling the company’s day-to-day operations…
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We often hear that everything is bigger in Texas, and 13-year-old Jayson Kimberly is helping to prove that the sentiment applies to the knack for being selfless, too. Hoping to draw attention to the issue of animal welfare, the adolescent is donning promotional T-shirts for different animal shelters throughout the school year…
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Charles River, a bronze sponsor of the Backpack-A-Thon event, donated products to be included in the backpacks, and recruited a team of employees and distributors around the Chicago area, including staff from Printable Promotions, Axis Promotions and Club Colors, to participate as volunteers…
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Requests for artwork and designs using other brands’ intellectual property without permission—honest mistake or not—are a growing challenge for distributors. What’s the motivation behind the practice, known as brand hijacking, and how can industry companies address it?…
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On Friday, China announced further retaliatory tariffs, which prompted the president to “order” U.S. companies out of China. What followed was a weekend of more speculation, incendiary speech and uncertainty for U.S. businesses.
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Having already secured the backing of one very influential person, namely, Promo Marketing mainstay Elon Musk, Democratic presidential candidate Andrew Yang is hoping to bolster his standing by reaching out to ganja lovers. On Saturday, the entrepreneur tweeted that his campaign is selling marijuana merch, with the goods building on the candidate’s advocacy for cannabis…
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alphabroder, Trevose, Pa., announced the relaunch of North end in both the U.S. and Canadian markets. The launch introduces three new technologies across 16 styles, enhancing the North End brand identity around a modern, technology-driven brand that’s rooted in fashion. The new technologies include UTK SubDown, a synthetic down-alternative insulation fiber as warm as down;…
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