Pro sports uniforms are a tricky business. Design the right one, and fans will buy them up. Create something a little more polarizing and sports enthusiasts will tear you to shreds on the internet, at the very least. Successful uniforms are definitely a good lesson in branding for promotional apparel, but unsuccessful uniforms might be…
Read MoreWhat to Know About the Booming Promotional Socks Category
The global footwear market is expected to hit $11.6 billion by 2023. What does it take to provide buyers and wearers with promotional socks they’ll love? Promo Marketing talked to Vincent Goralczyk, president of Custom Sock Line LLC, Dumont, N.J.; Chloe Ayres, marketing manager for Sock Club Enterprises LLC, Austin, Texas; and Kelly Yarborough, CEO of Sock101, Lee’s Summit, Mo., to find out…
Read MoreGemline Announces Strategic Partnership With W&P
Gemline, Lawrence, Mass., announced a strategic partnership with New York-based food and beverage-focused kitchen, gift and lifestyle products brand W&P. Gemline will be the exclusive supplier of select W&P products for the promotional products industry with an initial product offering consisting of kitchen and bar giftware styles launching September 2019. Gemline launched a small selection…
Read MoreKISS Has Trouble Spelling ‘Cincinnati’ on Concert T-shirt
A concert T-shirt from KISS joins a storied list of geographic branded merch mix-ups that includes Illinois, Massachusetts, Michigan and New Mexico. The item in question this time? A shirt that should have read “Cincinnati,” but instead said “Cincinnatti” (with an extra “t”). The shirts were listed for $50 at the band’s merch table…
Read MoreYou Are a Leaky Bucket
When it comes to motivation, we are all “leaky buckets.” We have all had the experience of hearing an awesome motivational speaker who inspires us to commit to change and get ready to take our success to the next level. However, we have also all experienced that motivation and commitment dissipate within a few weeks.…
Read MoreThis Twitter Account Posts Old Movie Promo Products (And It’s Our New Favorite Follow)
We had some time to cruise social media during Labor Day weekend, and that gave us an opportunity to stumble on quite possibly one of the most exciting Twitter accounts we’ve found in a while. It’s called Movie Promo Merch Unlimited, and operates under the username @NightPromoting. It’s a celebration of promotional merchandise released alongside…
Read MoreThe Magnet Group Promotes Key Account Inside Sales Manager
The Magnet Group, Washington, Mo., announced the promotion of Tessa Mescher to key account inside sales manager. For the past two years, Mescher has worked as a key account specialist, getting to know many of the customers that she will continue to work with in her new role. “Tessa…
Read MoreChicago Will Scatter Massive Bears Bobbleheads Throughout the City This Football Season
Those who are remotely familiar with the newsletter certainly know that we here at Promo Marketing absolutely love bobbleheads. The Chicago Bears must know our weakness for chronicling the collectibles, as they have taken the joy of the products to new heights, literally, placing seven-foot-tall versions of famous team personnel around the city to honor…
Read MorePM Summer Rewind: Recapping a Busy Last Few Months in Promotional Products
Well, folks, here we are at the start of Labor Day Weekend. For many, it’s the official end of summer and the window of time where it’s acceptable to wear white clothes. How 2019 has flown by so quickly, we’ll never know. What we do know is that it was an eventful summer in the…
Read MoreGill Line’s Carl Gerlach To Be Inducted Into PPAI Hall of Fame
Gill Line, Lenexa, Kan., announced that former vice president of marketing Carl Gerlach will be inducted into the PPAI Hall of Fame at The PPAI Expo in Las Vegas, Monday, Jan. 13, 2020, at the…
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