When a town’s chief claim to fame is being the birthplace of the man who coined the term “spelunker,” any chance to gain renown is likely a welcomed one. Such is the case with Waupaca, Wis., whose population, while growing, has barely eclipsed 6,000 residents. No matter, the tiny city found itself on a T-shirt in “Stranger Things,” the hit Netflix series…
Read More‘Cheap Swag’: How the Promo Industry Is Fighting a Decades-Old Perception Problem That Just Won’t Quit
The promo industry has come a long way from the days of cheap giveaways, the proverbial “trinkets and trash.” The best companies have put the focus on value, quality and responsible sourcing, helping the industry to a record-breaking $23.3 billion in 2017 revenue. So why can’t it shake the nagging perception that it sells mostly cheap swag—and why does it matter?…
Read MoreThe Vernon Company Hires Miller and Patton as Regional Managers
The Vernon Company, Newton, Iowa, announced that it recently hired Jack Miller as its Western regional sales manager and Pat Patton as its Eastern regional sales manager. While integrated into the sales management team, both Miller and Patton work with Vernon’s top…
Read MoreWhy United Airlines Got a Fashion Designer to Redesign Its Women’s Uniforms
Last year, United Airlines announced it was launching new uniforms for its employees. There was no major PR unveil, like Delta Airlines had, and no complaints of rashes or hives, as with American Airlines. But it looks like United is going one step further, employing famed fashion designer Tracy Reese to outfit its female employees with styles specific to their needs…
Read MoreNobody Buys Music Anymore, So Merchandise Bundles Are the Future
Buying an album isn’t just buying an album anymore. Even if you go the classic method and buy an album on vinyl or (gasp) CD, most artists these days have some sort of promotional tie-in to sweeten the deal, or at least make the whole thing more interesting to people who otherwise aren’t buying it. That brings with a whole bunch of questions…
Read MoreGuardian Report Links Spice Girls Women’s Charity Tees to Factory With ‘Inhuman Conditions’
The Spice Girls have found themselves at the center of a sourcing controversy after a recent report from the Guardian concluded that the band’s recent “#IWannaBeASpiceGirl” charity T-shirts were manufactured at a Bangladesh plant under allegedly “inhuman” working conditions.
Read MoreThis New Promotional Plush Bat From Ozzy Osbourne Is Brilliant
Ozzy Osbourne chose to mark the occasion of his most infamous metal moment by releasing a promotional plush bat that, yep, has a detachable head. The branded plush, a callback to the iconic set in which Osbourne bit the head off a possibly still-living bat, sold out of its first run…
Read MoreCase Study: Executive Apparel’s Uniform Solutions for Warm-Weather Clients
Executive Apparel is well-known for school uniforms and tailored apparel for career uniforms. As outfitters for students from pre-K to collegiate, we supply Elite Brand apparel to Catholic and private schools, charter schools, school groups (like academic, arts or sporting clubs) and leadership groups. Executive Apparel also supplies career professionals tailored apparel from our signature…
Read MoreWinners of Promo Marketing’s PPAI Booth and Happy Hour Raffle/Contest
If you stopped into our Power Meeting happy hour or visited our booth at the PPAI Expo last week in Las Vegas, you might have entered one of our raffles. Well, now we can finally announce the winners!…
Read MoreS&S Reno Presents: A History of Game Changers
In February 2019, we’re CHANGING THE GAME with our brand new 800,000 square foot warehouse in Reno, Nev. The new facility will have a SKU profile unlike anything our industry has ever seen, carrying 30 percent more SKUs, three times more inventory and one-day shipping to the entire west coast. We’ve been growing since 1989,…
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