Proven techniques like knowing who you want to visit and using activations can ensure suppliers stand out at trade shows and distributors get the most value.
Read MoreQ&A: How To Get the Most Out of Your Trade Show Experience
A Cup of Culture: How the ‘Bad Johnnie’ Cocktail Cup Became a Collector’s Item in Puerto Rico & Beyond
Hitex Marketing Group partnered with Scottish whiskey brand Johnnie Walker to create a Bad Bunny-inspired cocktail cup to meet the current moment.
Read MoreBrother Industries Attempts Acquisition of Mutoh Holdings
If the deal goes through, it would improve Brother’s standing in the wide-format printing space.
Read MoreThe Shifting Regulatory Landscape for 2026
According to Gary Jones, vice president of environmental health and safety affairs at PRINTING United Alliance, 2026 is shaping up to be a pivotal year for printers navigating compliance and sustainability.
Read MoreConvergence Corner: John Vo & WHOOPLA’s Creative Kitting Solutions
The owner of WHOOPLA explains how the distributor brought print into the fold and how it executes creative kit ideas for customers.
Read MoreObituary: Michael Vasilantone, Vastex International
A gifted engineer and innovator, Vasilantone was an instrumental figure in the development of the modern decorated-apparel industry.
Read MoreMeet the Team Behind Super Bowl Confetti
A New England paper printer has been making the confetti for the Big Game for years, and it’s not even their biggest job.
Read MoreWide-Format’s Place in the Promotional Products Space
To paint a picture of where exactly wide-format fits in within the promo space, Wide-format Impressions sat down with Allee Bruce, content director of one of its sister publications, Promo Impressions.
Read MoreJoint ASI-PPAI Study Finds Promo Among the Lowest Carbon Impact Advertising Channels
When it comes to ads that truly connect with consumers, promo’s carbon footprint is actually eight times smaller than digital.
Read MoreHP President, CEO Steps Down, Interim Named
Bruce Broussard will serve as interim CEO, effective immediately, following the departure of Enrique Lores.
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