Despite the proliferation of digital channels available to modern marketers, catalogs remain a critical component of the marketing mix for many businesses and brands. In fact, catalogs have experienced a resurgence of late, with several notable companies launching or relaunching catalog programs in recent years, and even primarily digital retailers are adding print catalogs to…
Read More
Spector & Co., the supplier based in West Chazy, N.Y., announced yesterday it has entered a deal with Blue Point Capital Partners, a private equity firm, to recapitalize. Financial terms of the deal were not made available…
Read MoreThese days, it can be hard to keep anything out of the public eye, thanks to the internet. From new albums to movie trailers, if it exists, the chances of a leak are inevitable. Unfortunately, the NFL learned this the hard way, and it is currently investigating a photo…
Read More
No matter our job descriptions, we all undoubtedly find ourselves reading and sending (perhaps even dreading) work email. But should the inbox and outbox dominate our days? What is the proper course for handling any inundation of messages? Here are five tips from a recent, extensive research report into work email…
Read MoreBecause of constantly crammed schedules and cravings to enjoy occasional escapes from the rat races that comprise our days, one can say (with the sincerest apology to Smokey Robinson) that bags and totes have really got a hold on us. The containers keep consumers confident that no matter what they need to lug or want…
Read More
Most of the time, Beyoncé can do no wrong when it comes to her promotional merchandise. From her Valentine’s Day collection to her Holiday collection, she’s consistently proving that she is the queen of promotional apparel. But, it looks like Queen Bey hit a snag with her latest Nefertiti-inspired spring…
Read More
It’s unlikely that cotton will lose its spot as the top material for apparel production any time soon, but increasing costs, uncertain availability and several other issues are worth monitoring…
Read More
When we browsed Nike’s new spring collection last week, we had some questions. Looking at the athletic apparel retailer’s Nike Sportswear Metallic Jacket, we couldn’t help but think it looked like a space suit. But it looks like Nike kicked off an interesting trend. According to GQ, The North Face and Supreme are collaborating on…
Read More
Writers for Forbes and Paste Magazine reported receiving mysterious packages at their front doors, which, when opened, revealed purple, metallic-scaled eggs nestled within some real-life, pungent hay. A note was also included, on purple paper of course, reading “Something ‘s about to hatch,” and attributed to some fellow named Falcon McBob…
Read More
“Irregardless” means regardless, so why do some say “irregardless?” In fact, most dictionaries state that “irregardless” is nonstardard or incorrect use, yet I hear so many colleagues use the phrase. So what, you say? Why does it matter? Perhaps it doesn’t matter to most people, but it always makes me pause to contemplate the speaker’s…
Read More
