Dunkin Donuts announced that it plans to phase out plastic foam cups across all of its stores by 2020. The franchise will start in New York and California this spring, replacing the styrofoam cups with new double-walled paper cups. This decision comes after Dunkin Donuts showcased some of its new stores in its hometown of…
Read MoreSigns.com Huddled 157 People Together to Draw NFL Logos From Memory
Thanks to their thrilling 41-33 Super Bowl LII victory over the New England Patriots, the Philadelphia Eagles soared higher than any other National Football League (NFL) franchise this season, and fans have helped the champions make merchandise history through their all-things-Birds purchases. Now that the nation knows of the depth of talent in the City…
Read MoreAfter the Doritos Debacle, Do We Really Need Gendered Packaging?
While some products, such as tampons, are designed and packaged specifically for women, there are plenty of products that receive the same gendered treatment despite being relatively similar or even exactly the same. Take, for example, disposable razors and the so-called pink tax. While these razors look and work the same for men and women, ones that are pink and packaged specifically for women tend to cost more than those made for men…
Read MoreHigh Caliber Line Hires Michael Del Bucchia as Marketing Manager
High Caliber Line (HCL), Irwindale, Calif., has announced the hiring of Michael Del Bucchia as marketing manager. Del Bucchia brings 25-plus years of experience within the promotional product industry. His career has been highlighted by his management leadership in marketing, national sales, product development and systems management. “Michael brings more than just experience to our…
Read MoreHanesbrands Inc. Partners with National Park Foundation
The U.S. National Park Foundation has joined Winston-Salem, North Carolina-based Hanesbrands Inc. to “inspire people from all backgrounds to connect with, celebrate, and support America’s national parks and community-based programs.” Through the partnership, Hanesbrands will offer officially licensed apparel under its multiple brands, including Hanes, Champion, Alternative and Gear for Sports. “This tremendous opportunity marries…
Read MoreElon Musk Has Raised the Bar of Promotional Advertising Forever
Elon Musk is enigmatic to say the least. He’s one of those incredibly rich guys who almost seems like a cartoon character. Everything he does is over the top because, well, he can. He’s been compared to Tony Stark, the gazillionaire techie who splits his time as…
Read MoreEagles Proving a Massive Merchandise Mover Thanks to Super Bowl Triumph
Come tomorrow, Philadelphia figures to make every other city in the country (possibly the world!) green with envy, as millions of longtime fans and their bandwagon brethren will reward the Eagles for their Super Bowl LII triumph by flooding Broad Street and the Benjamin Franklin Parkway as enthralled victory parade attendees. As we approach the…
Read MoreAuthorities Seized $20M in Counterfeit Super Bowl Merchandise
It was no surprise that counterfeit Super Bowl items were a large concern for the 2018 Super Bowl. In fact, the Philadelphia Eagles and the New England Patriots even teamed up with the NFL to crack down on the fake merchandise together. Now, we have some numbers on…
Read MoreLululemon Sues Hundreds of Alleged Overseas Counterfeiters
Lululemon is not one to back down from protecting its designs. Just last year, the company filed a legal complaint against Under Armour for design patent infringement over a sports bra strap. Now it looks like the company’s defensive strategy is about to heat up even more. According to the Chicago Tribune, the athletic apparel…
Read MoreMacy’s Launches Clothing Line for Muslim Women
This past year, we’ve seen an increase in companies launching Muslim apparel collections. Over the summer, American Eagle’s new hijab sold out in one week. And last spring, companies like Nike and Uniqlo unveiled Muslim fashion looks, as well. According to USA Today, Macy’s is the latest retailer to announce a clothing line geared toward…
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