Instead of Coal, This Power Plant is Burning H&M Clothing

For those of you getting ready to turn those heaters on in your homes, perhaps consider burning your H&M clothes instead for warmth. (Just kidding, please don’t do that.) For a Swedish power plant, however, H&M clothes are providing the perfect kindling, according to Fast Company. Instead of burning coal, the city of Vasteras is…

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My Favorite Holiday Merchandise

When it comes to the holiday season, I know it’s all about giving and being thankful. But, I also can’t help but get excited when musicians, sports teams, theme parks and TV shows release special edition holiday gear. In fact, my coworkers know my Sixers ugly sweater is one of my most coveted possessions, as…

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These Are the Most Popular Apparel Brands of 2017

With the year winding down, we can take a look back at all the brands and trends that made their mark on 2017. Millennial pink aside, logo T-shirts, vintage sweatshirts and embroidered jeans were the most-coveted trends of 2017. Also, apparently, “woke fashion” saw an increase in searches by 105 percent, according to Refinery29. [caption…

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Urban Golf Apparel Is a Thing Now

Perhaps as a result of athleisure’s dominance in the streetwear game, golf apparel is the latest sport to get an urban-inspired collection. According to Golf Digest, Adidas is launching adicross, a new collection of golf apparel that can go from the tee to the street. The line will be available Dec. 1 at select retailers…

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Familiarity Sells

People buy what they are comfortable with and from people they are comfortable with. Switching to a new vendor or a new product creates angst that they might make a bad decision. Therefore “top sellers” remain top sellers because of social validation. We can’t be wrong if everyone else is buying something. Despite buying what…

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