In my last article, I mentioned that motivation doesn’t work. If it did, you would be halfway toward accomplishing all your New Year’s resolutions, right?! The only thing that really endures is discipline—discipline to do what we know we need to do when we don’t feel like doing it. The challenge is that discipline sounds…
Read MoreTree from ‘The Shawshank Redemption’ Repurposed for Promotional Items
Remember the tree from the end of “The Shawshank Redemption?” If you’ve never seen the movie, I won’t spoil anything for you, but I will politely ask what is wrong with you, because it is a classic. If you have seen it, however, you’ll be interested to know that the tree was cut down (due…
Read MoreHow You Can Sell and Profit From Selling Customized Cases for Smartphones and Tablets
Consider this: The growth of the tablet has been more rapid than that of smartphones. Impressions happen with the blink of an eye. Impressions lead to revenue. How are your clients using their tablet cases to promote their brands? Aside from creating impressions, cases are damage control. According to an IDC report, tablet damage occurs…
Read MoreHub Pen Company Hires Business Development Associate
Hub Pen Company, Braintree, Mass., announced that Danica Ford has joined Hub Pen Company’s sales team as business development associate. Ford comes to Hub Pen Company with more than seven years of sales experience as a merchandising lead for a popular…
Read MoreTop Distributors 2017 Q&As: No. 3 – BDA LLC
Every year, Promo Marketing releases its Top 50 Distributors list. To give you some insight into what it takes to make it to the top, we spoke to Jay Deutsch, CEO and co-founder of BDA LLC, and our No. 3 spot. Promo Marketing: What led to your company’s success in 2016? Jay…
Read MoreNike, Universal Studios Under Investigation for Licensing, E-Commerce Practices
European Union antitrust regulators are investigating whether Nike, Universal Studios and “Hello Kitty” owner Sanrio illegally blocked or banned some nations from selling its licensed products, such as Barcelona soccer jerseys, “Hello Kitty” items, and merchandise for the films “Despicable Me” and “Minions.” Reuters reported that the European Commission made its investigations known on Wednesday,…
Read MorePrime Line Launches Fidget Collection
Prime Line, Bridgeport, Conn., announced that it has launched a fidget collection that includes a variety of PromoSpinners, as well as other fidget items, such as Rubik’s Cubes and Tangle puzzles. The company also released a new PromoSpinners video, which can be viewed here. The company’s PromoSpinners fidget collection features Turbo-Boost inserts—bearings with a special…
Read MoreLast Chance to Vote! PM Video Battle: Alexander Promotional Products Versus SWFL Marketing Group
Promo Marketing’s Video Battle pits two industry videos against each other for the chance at the ultimate bragging right: Being declared our readership’s absolute favorite. (Next up: Hope everyone had a great time at PPAI Expo East!). Last week, Alexander Promotional Products won, and now will face off against SWFL Marketing Group. The winner will…
Read MoreDennis Rodman Proudly Sports ‘PotCoin’ Branded Gear on North Korea Trip
In 911 National Basketball Association games, Dennis Rodman planted himself in the minds of fans as a dynamic defender and relentless rebounder, titles that helped him to guide the Detroit Pistons and Chicago Bulls to five championships. Since…
Read MoreTop Distributors 2017 Q&As: No. 4 – HALO Branded Solutions
Every year, Promo Marketing releases its Top 50 Distributors list. To give you some insight into what it takes to make it to the top, we spoke to Terry McGuire, senior vice president of marketing for HALO Branded Solutions, No. 4 on the list…
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