Our evolving industry business model continues to be a hot topic. Recently I started wondering how an online purchasing mentality, I’ll call the Amazon click-to-buy world, affects our industry. It begs the question, are we (aka distributors) really needed? It’s getting easier and easier for end-users to buy online or direct from suppliers.
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We’ve all seen ways to buy and sell—from brick-and-mortar to online shopping; from receiving letters to being deluged with email. The handwritten card seems to be the new way to cut through the clutter that we created by trying to reach buyers on their terms. The irony is that the everyday interpersonal medium from our pre-1990s world is becoming a little more exciting simply due to its rarity.
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After noticing a discrepancy in my credit card batch total, I called my credit card merchant and was informed that one of my customers who had placed a $500 order for mugs disputed the credit card charge! Distributors, has this ever happened to you?
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Who made that cool new product?!? You are just returning back from the PPAI Expo in Las Vegas when your client calls you with an urgent request for an important event and needs ideas today to place the order and have it delivered. You recall seeing three or four perfect items for the event, but you can’t recall which vendor had the items and you don’t know the proper keywords to find them in an online product search.
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I have one very important tip for anyone buying electronics (or anything, but especially electronics) this year and it is not a typical “geek” tip. But it will save some of you hundreds of dollars.
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6 ways to help your business grow the absolute most this summer.
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A colorful and simple direct-mail piece the orgainzation sends to encourage donations from past givers.
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Build lasting business connections without using the classic paper pass-a-longs.
Read MoreChicken little says the sky is falling on your privacy. He says you need to opt out of Google’s new privacy policy and a whole bunch more or risk everyone knowing everything about you.
Read MoreIt seems that more and more people are expecting tips for the job they do and even expecting more of a tip.
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