Let’s Drink to Success

Perhaps this title grabbed your attention? Business is done through building relationships that we build through personal connections. These connections happen when being involved in our community and in our industry. They are created by being engaged with others. Relationships can be built while drinking the beverage of your choice.

Read More

A Trend is Born

Kim Kardashian isn’t feeling Pantone’s top color of spring 2014, Dazzling Blue, when it comes to her daughter. But no “baby pink” allowed. Here are some alternatives. 

Read More

Now That’s Good Coffee! Will Starbucks Profits Predict Economic Recovery?

Do you remember a few months back when I wrote about the Starbucks Index? The basic gist was this: “In his February 19, 2009 editorial entitled ‘Starbucks becomes a harbinger of the economy.”

Read More

New York City in 10 Ounces

Yesterday, April 29, the New York Times reported that Leslie Buck, designer of the famous Anthora paper coffee cup, pictured top-right, passed away. The whole article can be read here, and I recommend giving it a look. It’s a pretty interesting read, covering not only Buck’s fascinating life, but also how a design that is just perfect for its market can take off and develop a life of its own.

Read More

You Gotta Talk the Talk

The editors of Promo Marketing often conduct roundtable discussions on life’s little inanities. These whimsical side conversations typically occur when the coffee’s been flowing like wine, or when the 3 p.m. slump hits and we’re all waiting for our second (or third) wind to kick in.

Read More