As she slowly pulled the sheer black nylon stocking up along her shapely leg, her bright red fingernail caught at the edge, causing a fresh run to skittle down her thigh toward her shimmering midnight calf. OK, as much as I love them, that’s about all we’ll be talking about black stockings in this article.…
Read MoreTag: Effort
The Battle for a Safer Bangladesh Goes On
In the year since the devastating factory collapse in Bangladesh killed more than 1,100 workers, efforts have been continuing to improve safety in the country’s garment industry. Although progress has undoubtedly been made, two recent reports highlight how divisions within and among some major brands may be hampering efforts to prevent another catastrophic collapse or fire.
Read MoreRicko’s Patent-pending Bullseye Accounts Method for Success, Part 2: Targeting
This is the second half of an article that covers my Bullseye method of pursing and landing large accounts as PART of your account prospecting effort. If you are just coming to the party, go back into Blog Historyville and read up on Part One before continuing here. Otherwise, you’ll just be half-effective—and Bold, Different and Memorable-type Peeps don’t do things by halfsies.
Read MoreEntertainment Meets Marketing: Amazing Gatsby, Pop Art and Rock Music Promos
Entertainment and promotional marketing: A pairing that normally reminds us of being forced to eat Hulk-colored Taco Bell at gunpoint while Rihanna sings something about love and Go-Bots in the background will, on occasion, produce something worth looking at. Call it a miracle or call it people actually putting more than two-seconds effort into their jobs, but sometimes, entertainment marketing can produce some beautiful and engaging pieces.
Read MoreSAAGNY and PPAI Are Making a Difference for Victims of Hurricane Sandy
Promotional products associations are making a difference helping those affected by Hurricane Sandy. Here’s how you can help.
Read MoreThink This Can’t Happen to You? The Reality of CPSIA
We have all heard about the Consumer Product Safety Improvement Act (CPSIA). And up to now, as distributors, we have been relatively insulated to the developing changes that suppliers have had to follow closely and adapt to be compliant. That is all ending now.
Read More