From charging pillows to a Fortress-of-Solitude USB drive, the new Superman movie is being hyped with some of the most elaborate and fascinating promotional items I’ve ever seen. Click through to see some of the stunning, and occasionally ridiculous, examples.
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Entertainment and promotional marketing: A pairing that normally reminds us of being forced to eat Hulk-colored Taco Bell at gunpoint while Rihanna sings something about love and Go-Bots in the background will, on occasion, produce something worth looking at. Call it a miracle or call it people actually putting more than two-seconds effort into their jobs, but sometimes, entertainment marketing can produce some beautiful and engaging pieces.
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Award season is in full swing. Help your clients take home the Oscar for “Best Party” with these five movie-themed promotions.
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In life, as well as in business, we all need to be proactive and have strategies to handle difficult or unexpected situations, which if you’re in business, are certain to happen.
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There’s a new movie out about the dangers of branding and advertising. And monsters.
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First, some background on me so that you know something about the guy on the other end of this blog.
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