3 Great Promotional Products for Mother’s Day

Mother’s Day will be here before you know it. In case you’re stuck on ideas for products, here are three mighty and mom-worthy product suggestions, pulled from the all-knowing and endless brunch buffet that is Promo Marketing search.

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Wanted: Good News

Hard-pressed for good news? It’s easier to find than you think. Read on for encouraging words from PPAI President and CEO Paul Bellantone, CAE.

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Reverse Engineer Your Sales Success

Steven Covey reminds us that when setting goals … “Start with the end in mind.” That is to visualize the end result that you hope to accomplish and start your planning process from there … “With the end in mind.”

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Thousands of Dead Pigs Found in Chinese River

The headline (as well as the actual story) is scary, horrifying, gross, sad and so many other of the world’s worst feelings, but here’s a question for you: What if the dead pigs were just a metaphor?

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Watering Down the Message: 3 Marketing Mistakes from Maker’s Mark

Maker’s Mark made a huge marketing mistake last month when it attempted to change its original forumla. Here are three things they did wrong that you can do right.

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Guest Rant: Is Specialization the Dying Trend?

Jeff Solomon is on vacation with his family in Hawaii, so this week’s rant is provided by his friend and industry colleague Glenda Stormes-Bice, MAS.

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…Really?

In the course of working on a few new projects, some rude awakenings of how the distributor/supplier relationship works, or occasionally doesn’t work, have me scratching my head and asking, “…Really?”

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I Love the Smell of Steer Manure!

What are these weeds that are choking our business growth and how can we fertilize where we need to?

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What’s the #1 Problem with Promotional Products Sales?

Selling promotional products can be a great way to make a very good income and provide a valuable service to help our economy grow. The problem is … If everyone is selling the same or similar products, how can you stand out, make more money and not be viewed as just another commodity vendor? 

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