Many promotional products professionals are really getting beat up on price and see the industry’s products becoming commodities. Many people tell me that their customers are demanding them to match or beat impossibly low prices. What is happening out there?
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There are many things in life and business that are important to us. We have a passion for what we do in our personal and professional lives. And many of us are quite passionate… myself included.
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What the next big thing could be, and why it matters to printers and promotional products professionals.
Read MoreYou get a call one morning from a marketing manager referred to you by one of your customers. She desperately needs 7,500 tote bags for an event the following week and wants to know if you can deliver.
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This year is going to be one of strength and growth for the promotional products industry, and I have four (completely unscientific) reasons why.
Read MoreOf all the costs that go into making a promotional product, quality costs are often the hardest to appreciate.
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If you are not selling premiums, incentives and recognition programs, products and services—you are missing a HUGE opportunity
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