A Supplier Nightmare and Why Should You Go to Trade Shows

Full disclosure here… I like trade shows. I believe good business is based on strong relationships and trade shows give me the opportunity to meet face-to-face with my colleagues.

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Trade Shows… My Perspective. What’s Yours?

There are few topics in our industry that stimulate more lively discussion then trade shows. Are there too many? What do you really get out of them? What will you miss if you don’t go? And the question that seems to be hotly debated recently… should industry trade shows allow hosted end-users to attend?

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Top 10 Things About PROMOTIONS EAST

So, we’re really starting to gear up here for PROMOTIONS EAST in Atlantic City. For the editorial staff, a trade show provides ample opportunity to lock down some interviews,

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Boy, Are My Arms Tired

Just got back from ASI Orlando and I’m grudgingly accepting that it is indeed still winter. The show was great, and unlike last year (when global warming played a nasty little trick on us and made it 40 degrees), the weather was just gorgeous.
It was a nice way to ease back into the traveling whirlwind that is January and February—my feet are now primed and ready for PPAI next week, that’s for sure. I’m still a little foggy from the lack of weekend (you can’t have everything, I guess), so I’m a little short on repartee. I hope you understand.
Instead, let

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SAAC Records, Second Locations and New Lapel Pins

SAAC Long Beach Show Reports Record Pre-Registration
The SAAC Show, August 6-7, 2008, in Long Beach, Calif., reported a record number of distributor pre-registration—many attributed to response to the shows offer of a free $50 gas card given to distributors attending the show for both days. The SAAC Board of Directors realize high gas prices are affecting distributors, and want to help them out by subsidizing their fuel bill for the ride to Long Beach.
This year, The SAAC Show introduces an incentive pavilion on the show floor, where a group of leading incentive suppliers will teach distributors how to sell customer loyalty,

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