Lululemon on Monday filed a patent lawsuit against Peloton claiming that the company has infringed on Lululemon’s intellectual property. Earlier this year, Peloton announced its own athletic apparel line, and now things are heating up in what looks like will be a legal battle between the two brands…
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Our 5 Favorite Promotional Products of the Week: Dino T-shirts, Imperfect Coffee Cups and More
There are a lot of songs about December, but we’re not sure how many songs there are about promotional products. While we scour our record collections, take a look at five items worthy of their own song, including a movie-promo disaster kit, a killer coffee mug, a very optimistic baseball calendar and more…
Proforma Prepares for Largest Million Dollar Club Event in History
Proforma was onsite Oct. 19, 2021, at the Fairmount Princess in Scottsdale, Arizona, to begin preparation for its largest Million and Multi-Million Dollar Club celebration in the company’s history. More than 150 members of the Million and Multi-Million Dollar Club will gather together and celebrate…
How One Distributor Uses Print and Promo for Healthcare Clients
Trish Arena, senior account manager for Franklin Group USA, Brooklyn, N.Y., remembers when she was new to the industry, so she had no choice but to jump into print and promo with both feet. She’s held onto that feeling of curiosity and the willingness to ask others for help, and it’s served her well in her career, especially with clients in the healthcare vertical…
Arby’s Takes Advantage of NCAA NIL Rule Change for ‘Arby’s for RBs’ Merch Box Campaign
Arby’s is giving college football running backs $500 and a box of branded merch for saying they’re eating at Arby’s. It’s part of the cleverly-named “Arby’s RBs” sponsorship program. The first 200 D-1 running backs to post “Tonight, I’m getting Arby’s” on Instagram or Twitter will receive the cash and merch box…
I.D. Images Appoints Jeffrey Fielkow as President and CEO
I.D. Images LLC, Brunswick, Ohio, announced that Jeffrey Fielkow has been appointed president and CEO of the company. An experienced business leader, Fielkow will succeed Brian Gale and assume responsibilities on Dec. 1, 2021. Gale is set to retire at the end of the year. Fielkow brings significant expertise…
Bud Light’s Co-Branded Candle Smells Like the Full Tailgating Experience
Bud Light and Homesick released a candle that smells like the full tailgating experience, with scents ranging from jerseys, charcoal and bleachers to the “ol’ pigskin” and dried face paint. It comes in specially designed co-branded packaging depicting some of the scents advertised on the candle, as well as both the Bud Light and Homesick logos…
How to Avoid 4 Common Mistakes: Franchising Advice From Rick Del Sontro
Rick Del Sontro offers expert advice on franchising, including what investors are looking for and common struggles to avoid in starting up a business. As founder of a company that was named to the Inc. 5000 List of the Fastest-Growing private companies for six consecutive years, Del Sontro knows what it takes to drive success. Tune in to hear more…
Remind Your Customers: Saying ‘Thanks’ With Promotional Products
Our advertising medium is just about the only one that results in a “thank you” from the target audience. Whether it be an employee reward, customer appreciation gift or sales incentive, we need to let our clients know that now is the perfect time to show appreciation to their hungry customers and target audiences using promotional products…
skucon 2022 (In-Person) Is Sold Out, Virtual Registration Now Open
commonsku, Toronto, announced that it has officially sold out its in-person availability for skucon, but there is still an option to attend the conference virtually. skucon is a conference for distributors and suppliers in the promotional products industry who want to connect, learn and re-energize alongside other progressive, like-minded pros…