Here at Promo Marketing we love a good charity promotional tee. Charitable causes are always great to spotlight, and we especially love when a charity gets creative and designs a must-have tee. In 2018, there have been a slew of amazing, inspiring charity T-shirts that I wanted to spotlight. Honestly, it was difficult to just…
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Dov Charney and the Question of Personal Ethics in Business
Yesterday, I wrote a story about American Apparel founder and former CEO Dov Charney’s new apparel company, which he plans to build into a rival of his former company. So far, we don’t actually know the name of the company, but we do know that it’s based in…
Read MoreHow to Help Orlando a T-shirt at a Time
In this industry, we know the power of a T-shirt. We know how many impressions they provide—and how effective those impressions can be. A shirt donning a slogan in support of Orlando combats the hate that caused this tragedy and unites us all in support of our fellow man…
Read MoreHow Much Do You Love That Shirt?
You guys know that I love T-shirts. I couldn’t write about them as much as I do if I didn’t. And I know that you guys love T-shirts, too. You wouldn’t be as good at your jobs as you are if you didn’t. But how much does your end-user love your T-shirt? That’s the make-or-break question of a successful promotion…
Read MoreThe Wrap: Under Armour and Adidas settle an infringement Lawsuit, Beyonce is accused of using a sweatshop for her activewear brand
Here’s what’s happening this week in the apparel world … * Athletic wear companies Under Armour and Adidas have kissed and made up. Both retailers have reached a settlement in a patent infringement lawsuit regarding mobile fitness product patents, according to The Baltimore Sun. “Adidas AG, Under Armour Inc. and MapMyFitness Inc. have resolved their pending patent…
Read MoreTry Patterns and Prints: I Double-Dog Dare You
Prints make it easier to mix different colors, textures and fun into one cohesive look. They breathe a touch of life into an outfit. Of course, I get it. Patterns can be overwhelming. They are bold statements. And they are, perhaps, even bolder statements in the promotional products industry. But there are plenty of ways to incorporate them into a promotion without overdoing it…
Read MoreCan a Person Have Too Many T-shirts?
You know how people pack away their winter clothes for the summer to free up space in their dressers? I do that for my T-shirts. At one point in time, I easily could have worn a different T-shirt each day of the year. Right now, I’d say I could at least make it through six months. A packrat by nature, I would never say I have too many T-shirts. But I certainly have enough…
Read MoreHave Your Designs Been Flagged?
A flag is a symbol of unity. It’s a symbol of pride and belonging. When you put it on something, it’s the ultimate logo. At least that’s how I explain the appearance (and popularity) of the Maryland state flag on just about any product imaginable. I’ve been going to Baltimore for Orioles’ games my entire life and I went to college in Baltimore, too, so I’ve had time to see the trend of this seemingly discordant design take off…
Read MoreWho Are You Wearing?
Never ask a woman her age, her weight or, apparently, which designer she’s wearing on the red carpet. Well, OK, you can ask about the last one—but you better have a darn good follow-up question. At least according to the #AskHerMore movement. But maybe there’s a simple way around this issue: Branding. Logo placement. Imprinting…
Read MorePromoting Higher Education
College was an exciting time in my life. For me, a kid from suburban Central Pennsylvania, it was a time when I moved to an exciting city, made new friends from all over the country (and the world)…
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