“I have this idea for an app,” is how the conversation starts. I brace myself. I want to be open-minded, but I can’t help it. The app ideas floating around, especially in the promotional products industry, are crAPP. I listen, I wait for it, and it never comes.
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The PPAI Expo is clearly the most significant event in our industry. Mandalay Bay in Las Vegas is taken over with two huge floors of supplier booths, top-notch education, and incredible keynote presentations. There is a brand. section showcasing incentives, a new products pavilion, a “Decorate” area, and a variety of social events.
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Valentine’s Day. Due to humanity’s fundamental desire to be loved, and equally fundamental desire to not be that person watching CSI reruns with 19 adopted cats, it’s a big holiday for places that serve alcohol or otherwise do their best to slay the great and terrible specter of human loneliness. Know a few bars or restaurants that might be throwing some date-night events to defeat one of life’s great existential challenges? Maybe they’d be interested in a few of the items here.
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Suiting- and performance-inspired apparel for your spring and fall programs.
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Who made that cool new product?!? You are just returning back from the PPAI Expo in Las Vegas when your client calls you with an urgent request for an important event and needs ideas today to place the order and have it delivered. You recall seeing three or four perfect items for the event, but you can’t recall which vendor had the items and you don’t know the proper keywords to find them in an online product search.
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3-D printing made quite a splash at CES 2014. Are you buying into the hype, and how does this technology affect the print and promo industry?
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Want to get more done during the day? Try telling jokes.
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We’re getting into the 2014 winter trade show season and anyone reading this has varying experiences with past shows. You’ve either participated in several and know exactly what you want to accomplish—or you have attended few (or none) and may have levels of excitement or anxiety.
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PPAI Expo 2014 starts next week. What are your hopes for the show and for the new year?
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For this post, I went straight to the source: some of our QCA colleagues for their thoughts and predictions on what’s hot for their clients in the coming year.
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