PPAI Expo 2014 starts next week. What are your hopes for the show and for the new year?
Read MoreThe Big Show
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Promotional Product Trends for 2014
For this post, I went straight to the source: some of our QCA colleagues for their thoughts and predictions on what’s hot for their clients in the coming year.
Read MoreWhat Can We Learn from Ketchup?
Anticipation …
At the risk of dating myself, when I think of the word anticipation, my thoughts drift toward the classic Heinz Ketchup commercial. This commercial with a Carly Simon song as a music backdrop, speaks to the anticipation of thick, rich, Heinz Ketchup as it slowly drips from the bottle.
Read MoreWhat’s Your New Year’s Resolution?
Don’t have one yet? Medium.com has some interesting ideas on how to trick your brain to come up with one.
Read MoreNo More New Year’s Resolutions
While I encourage you to take a look at what you’ve done over the past 12 months and think about what you’d like to change, improve or accomplish … This year challenge yourself to do more than make a list of resolutions. Resolve to change your mindset.
Read MorePromotional Products On Jeopardy
Answer: “They’ve become a favorite of fans at sporting events.”
Read MoreBecome a Better Strategic Partner by Helping Your Clients Plan
The promotional products industry for decades has bred reactive salespeople. As I have interviewed top performers over the years, one trait seems to surface more times than not. It’s not the verbalizing of having “great customer service,” no, it’s actually putting that statement into practice well beyond what most would consider good customer service.
Read MoreMy 10 Most Popular Blogs for 2013
From the best in comic-con giveaways to making fun of the government, here are the 10 most popular blog posts I wrote in 2013.
Read MoreHow to Do a Client Marketing Review
The first of the year is a great time to reconnect with all of your best clients. Right after the holidays is the perfect time to set yourself apart from the competition by providing your customers with a value-added extra. That little extra can be in the form of a Marketing Review.
Read MoreFeedback First? Yes, Please.
Great educational sessions are such a good use of time but bad ones are a huge waste of time. We’ve all been in educational sessions only to realize five minutes into the session the content was misrepresented, or the speaker is horrible.
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