How to use the social network to drive traffic, recruit new staff and otherwise improve your company’s position online.
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How to Not Send 8,000 Misspelled Bags to Missouri State University
Last Friday’s newsletter ran one of our biggest stories ever, “Missouri State University Misspells Name on Over 8,000 Promotional Bags.” Worried about ending up like the poor souls who let that error slip by? Then click through!
Read MoreThe 3 Best Super Bowl Promos
Only a week until the big game! If you’re in a scramble for some fitting promos, here are some great items you can get on the quick.
Read More3 Things I Learned In Vegas
Jetlag beaten and back on East Coast time, its time to talk about what I learned from this year’s PPAI Expo.
Read MoreResolutions for 2013
Hey everyone! Long time no blog! Sorry about that. I’ve been on the road a lot this last month, and also trying to write 4,000 things at once. It was not a good combination, as I’m sure you can imagine. And now I’m off this week for PPAI Vegas, so hooray, MORE TRAVEL!
Read MoreA New Definition of Marketing
Are you ready to commit to making 2013 your best year yet?
Read MoreAchieve Trade Show Success in 2013
Heading to an industry show soon? Trade shows are an important part of our industry, and to get the best return on your time and monetary investment, we may have a few ideas to help.
Read MoreMarketing and the Selling Function
For the past four weeks we have taken an in-depth look at the promotional industry from a marketing perspective. Today I am going to shift gears a bit and make all of this marketing mammer-jammer applicable to the selling function.
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