How some of the world’s biggest brands have built a wealth of loyalty, and what you can do to follow their lead.
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Where is This Industry Going?
What will trade shows of the future look like and where is our industry going?
Read More3 (More!) Tricks For Writing Knife-sharp Press Releases
A few simple ways to make your P.R. more impressive and effective.
Read MoreProduct Review: Hot Sauces from Hot Sauce Harry’s
Hot Sauce Harry’s sent me some of their fine hot sauces. Click through to find out if I was foolish enough to mix them all together and drink them at once. (Spoiler: yes.)
Read MoreTo QR or Not To QR: 3 Reason People Will Quit Responding to Quick Response Codes
QR codes, the little square bar codes popping up everywhere, have a lot of good uses. Most people just aren’t using them that way.
Read MoreCollaboration Always Delivers The Best Solution
The message is clear: Fortune 1000 companies are fully aware of the need to protect their brands, and as such, they expect their distributor partners to deliver safe and compliant products.
Read MoreDigging Beneath the “Surface”
Bad pun aside, no doubt you have heard the announcement regarding the Microsoft Surface tablet computer. There are many interesting things about this announcement but as usual, I care about how it effects us going forward.
Read MoreProduct Review: Energy Sheets from Chocolate Inn/Taylor & Grant
Check out my hands-on review of Energy Sheets, the latest caffeinated candy product from Chocolate Inn/Taylor & Grant.
Read MoreDoes Anyone Actually Order From These People???
In this rant, I’m going to address an old topic that has been covered in depth before, but now appears with the twist of greater visibility via social media—suppliers/manufacturers selling direct and distributors buying direct.
Read MoreProspecting
Prospecting is the lifeblood of your business and it needs to be tackled with enthusiasm, both when it’s working and when it is not working.
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