Once upon a time there was a person that had been through a lot in their life. That person had been through some wonderful and exciting experiences. That person had been through many disappointing experiences that discouraged them. That person had been through some painful experiences that hurt them deeply. Over time the disappointments and…
Read MoreEditorial Type: Columns/Opinions
Don’t Fall for QuickBooks Online
Ask the Accountant… Question: My QuickBooks Premier 2018 had an update today. There was an error message about a security risk because of a browser. Now my QuickBooks isn’t working. What now? Answer: Microsoft Internet Explorer 11 has been the default browser for QuickBooks Desktop. Microsoft stopped its support of Internet Explorer on June 15,…
Read More6 Ways to Increase Organic Traffic in Your E-Commerce Website
Implementing SEO best practices is the easiest way to grow your promo business. With that said, SEO is a long-term game. It primarily requires effort up front, but once you rank, you start making sales on a regular basis organically. And it doesn’t go away. Here are six adjustments you can easily make that will gradually improve your SEO rankings…
Read MoreCan I Start a Second Business Without Buying QuickBooks Again?
Ask the Accountant… Question: I am using QB Premier and am starting a second business. Can I do that without buying the program again? Answer: QB Premier allows you to create multiple companies within your program at no additional cost. On the other hand, QuickBooks Online charges you an additional subscription charge for each company…
Read MoreThe Willy Wonka Riddle: Clients Don’t Care How, They Just Want ‘Now’
You first must accept that you’re not Amazon, and you’re never going to be Amazon. You don’t have the resources, infrastructure or financial means to compete with their e-commerce efficiencies. What you can do, however, is leverage the best practices of Amazon, which will help you take a unique approach to how you run your business…
Read MoreThe True Measure of Success (It Isn’t What You Think It Is)
The title of my blog is “Million Dollar Mindset.” You may think that I consider money to be the true measure of success. I don’t. Of course money is important. Without money, life can be very difficult. With money, life can be lived more fully. But money is not the true measure of success…
Read MoreHow Mindfulness Will Elevate Your Sales Game
Mindfulness and sales don’t always feel like they go hand-in-hand, but we had the chance to sit down with Cindy Goldsberry, a former Boundless executive, author and strategic sales visionary, to learn how harnessing authentic mindfulness in your sales process can be impactful…
Read MoreCommodity-Based Marketing and Content Creation: Why It’s Time to Move On
It’s time for the promo industry to level up. Since the beginning of 2020, utilizing multiple forms of media creation, social selling, digital marketing and strategic collaboration has never been more relevant. This industry has so much to offer and so many creative minds. Unfortunately, the sector remains commodity-centric and content-averse…
Read MoreForget Regret
It is easy to get stuck thinking about our regrets. There are people who continue to think about their disappointments months and even years later. Where you give your thoughts is where you give your focus and energy. What you regret is in your past. It is your future that deserves your focus and energy. Here’s how to easily put your regrets in your past…
Read More10 Mistakes Promo Distributors Make With Their Websites
Your website is open for business 24/7, and it must quickly communicate to your ideal client that you understand their needs and wants, that you speak the same language and that they can trust you with their projects. If you’re interested in improving your distributor website, start by identifying what needs to be fixed. Are you making any of these mistakes?…
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