Maximizing Sales to Educational Institutions: Understanding the Purchasing Cycle

There are more than 100,000 education institutions in the United States. From elementary schools to graduate and specialty schools to everything in-between, all of them need printed forms and labels. But if you want to sell into this market, timing matters. Schools don’t operate on the traditional calendar year. They operate according to the school…

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The 2024 NFL Draft Hats Provide Local Pride and Embroidery That Pops

The NFL Draft is arguably football’s second-biggest night. But, in terms of hats, well, it might still be the second-biggest night. But the NFL Draft tradition of draftees donning their new franchise’s hat after being selected is a fun one. And, each year, the NFL and its merchandise partners take great care in designing headwear…

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How Digital Label Presses Take the Sting out of Ingredient Changes

If you sell labels into the consumer product markets, you know how frequently those labels change. When this occurs, it leaves your customers hanging with obsolete inventory as they race to reprint those labels while wondering how much those changes are going to cost them. Those changes not only cost them in obsolete labels, but…

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