4 Promotional Marketing Tips from Netflix’s Hit Series, ‘Stranger Things’

Everyone from my friends to my parents binge-watched Netflix’s hit show “Stranger Things.” In fact, I had to put my hands over my ears anytime I entered the break room because my co-workers kept revealing spoilers. And, like everyone else, I felt a huge void in my life the moment I finished the last episode. Not…

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A Branovan Company Affiliates with HALO Branded Solutions

HALO Branded Solutions, Sterling, Ill., announced the affiliation of A Branovan Company, a promotional products distributor based in Milwaukee. “We are pleased to welcome the Branovan Company team to the HALO family,” said Dale Limes, senior vice president of sales for HALO Branded Solutions. “Their affiliation will improve our presence in a key Midwest market…

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World Emblem Canada Relocates

World Emblem, North Miami, Fla., announced that it has relocated its Canadian facility to a new, larger manufacturing plant in Mississauga, Ontario. The relocation comes as a result of the company’s growth over the past few years. The new office space is approximately 10,000 sq. ft., which makes it twice the size of its previous…

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FDA Bans Some Antibacterial Chemicals in Soaps

The Food and Drug Administration (FDA) issued a final rule on Friday stating that companies can no longer market consumer antibacterial soap products including certain active ingredients. The ruling said that manufacturers did not demonstrate that certain ingredients are safe for long-term daily use and more effective than plain soap and water in terms of…

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Safety Apparel Market to Grow 8 Percent

SandlerResearch.org, Pune, India, released its forecasts for the future global safety apparel market. The research company expects the global safety apparel market to grow 8.12 percent from 2016 to 2020. The Global Safety Apparel Market 2016-2020 report cited nanotechnology…

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Listen to Me!

This is what you clients want. This is what your staff wants. This is what your colleagues want. This is what baby boomers want. This is what millennials want. This is what my kids want. This is what my wife wants. This is a nearly universal truth. People want to be heard. Listen. Listening is…

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Clemson University Takes Legal Action Against University of Alabama T-shirt

It seems college football rivalries are heating up, and T-shirts have become the recent battleground. First, the University of Southern California (USC) campus bookstore released a “Roll Tears Roll” T-shirt, an insult geared toward Alabama’s “Roll Tide” slogan, ahead of the Alabama-USC opener Saturday. And now, an unaffiliated University of Alabama T-shirt has garnered legal action, according…

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3 Types of Business Plans: Which Do You Have? Part 2

In my last article, I wrote about the first type of business plan, which is really having no plan at all. The sad fact is that more than 90 percent of business owners and sales representatives have no real plan for their businesses or their lives. The second of the three types of plans is…

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Suit Up: Tips for Selling Rugged and Safety Apparel

Just like you would never cut corners while building a skyscraper, digging a water line or fixing a subway car, labor workers don’t want the companies that make their apparel to cut corners, either. End-users want apparel and gear that works as hard as they do. For distributors, that means providing products that have durable…

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