Barbara Ma, who has worked at Gempire/Floral Promotions, Tampa, Fla., for 35 years, will retire, effective Friday.
Read MoreMore Bang for Your Buck
Financial businesses, like banks and credit unions, thrive on keeping a faithful customer base. Part of maintaining a loyal clientele is to give them something to not only remember the name of the business, but also to encourage them to come back. Promotional products can be an effective method of advertising for financial institutions and keep their names visible for a long time.
Read MoreMy Best Promotion: Justin Zavadil
Self promotion is a valuable skill to have for any business, but especially for those that focus on marketing and promotion. Justin Zavadil, executive vice president for American Solutions for Business (ASB), Glenwood, Minn., shared a particularly successful self-promotion ASB recently completed.
Read MoreStress Your Way to Success
It’s possible selling stress reducers and office toys can cause distributors unnecessary anxiety of their own. Promo Marketing spoke to some of the industry’s top suppliers to learn more about stress reducing products so you can decide which are best for your business.
Read MoreBPA-free Labeling Causes Consumers to Overlook Possible Danger of Chemical’s Substitute
BPA-free typically is implied to be a good thing. While BPA is not regulated, studies have labeled the chemical, Bisphenol A, used to make certain kinds of plastics, as potentially harmful. But what happens when BPA is removed? What is used in its place?
Read MoreBuzzing with Electricity
Electronic devices and accessories make for great promotions. With the abundance of tablets and smartphones, accessory items like charging cables, power banks and USB devices are items that end-users will hang onto for a long time. With all of the choices in electronic items. With so many devices and items on the market today, distributors have a lot to choose from. Here are some tips from industry professionals on the most effective promotions with electronics and accessories.
Read More2015 Apparel Preview
As 2014 comes to a close, suppliers are gearing up for the next big things in style for the coming year. Here are some tips from industry professionals about what apparel items will be 2015’s biggest hits in terms of fit, design, function and color.
Read MoreVisstun, Digispec and Counterpoint Announce New Hires
Visstun, Digispec and Counterpoint recently announced four new hires to its sales and marketing departments.
Read MoreArchway Launches Promotional Products and Branded Merchandise Division
Archway, a marketing services provider, announced that it will expand its marketing operations with the launch of Archway Promotional Products.
Read MoreSuperior Uniform Group Participates in Children’s Clothing Drive
Superior Uniform Group recently participated in the “Drop (Off) Your Drawers” clothing drive hosted by Clothes To Kids. The annual event encourages local businesses and organizations to collect new socks and underwear for school-aged children who may be in need of a new school wardrobe.
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