Brand building in the broad sense is based on innovation, which of course is a driving force in the electronics industry. In the promotional products industry, aside from the incentive sector, our products are used to support our client’s branding.
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I, like you, am tired of getting surveyed after every purchase, trip and transaction that I make. So when Geiger decided to add a survey to our customer experience, I was cautious about the overall value, especially given how much work it would take to implement the survey in a meaningful way.
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Souvenir cups sold at a Notre Dame game over the weekend featured an embarrassing typo in the team’s nickname. The 50 oz. soda cups, sold at Notre Dame Stadium for $8, featured the incorrectly printed phrase “FIGTHING IRISH” along the top.
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Next week is Promo Marketing’s Power Meeting event in Nashville. Here are 3 corporate styles to make everyone feel like a high-powered salesperson.
Read MoreSafeguard, a top 50 distributor and member of Deluxe Corp. based in Dallas, has acquired Idaho Business Forms Inc. (IDF) of Boise, Idaho. Terms of the acquisition were not announced.
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Michael Young, CDC, estimator for The Flesh Company, passed away from a heart attack on August 25 in Parsons, Kan. Young had been an employee of the company for nearly 36 years, starting in the plate department before moving into sales. He had earned his CFC and CDC accreditations serving as one of the company’s key document developers.
Read MoreAmericana Sportswear announced its third annual Open House, scheduled for Friday, October 25, 2013 at its warehouse facility in Santa Fe Springs, Calif.
Read MoreThe Riverside Company, former owner of top-50 distributor Adventures in Advertising (AIA), reported today that it has sold the company to McNally Capital. Click through for the full press release from The Riverside Company.
Read MoreDelta Apparel Inc. recently reported that net sales for the fiscal year ended June 29, 2013 increased to $490.5 million from $489.9 million in fiscal 2012, marking the company’s tenth consecutive year of record sales. Net income for fiscal 2013 was $9.2 million, or $1.08 per diluted share, compared with a net loss in fiscal 2012 of $2.4 million, or $0.29 loss per diluted share. The net loss in fiscal 2012 was primarily due to the previously disclosed 2012 second quarter inventory markdown in the company’s basics segment, which was necessitated by unprecedented, record-high cotton costs.
Read MoreSweda Company LLC recently announced the hiring of Tina Jameson-Brown as the company’s new independent regional sales representative for North Carolina, South Carolina and Virginia.
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