Picnic Time announced the promotion of Michael Lum to the position of promotional products supervisor.
Read MoreNatural Trends Announces WD-40 Contest for Distributors and Customers
Natural Trends LLC has announced a contest inviting distributors and their customers to submit their craziest use of WD-40 for a chance to win a free order of WD-40 No Mess Pens.
Read MoreHow Philadelphia and San Francisco Are Supporting USA-made Goods
The PHLMade and SFMade campaigns reward companies that source American-made goods by branding them as local supporters. Will the movements help bring manufacturing back to the U.S.?
Read MoreThe Price Is NOT Right
The lowest common sales denominator in our industry is the product-based sales person, i.e., promo-peddler, trunk-slammer, tchotchke-chucker, ad nauseam. The mere fact that you are reading and digesting this means you most likely aren’t one of those. I’m addressing this article to you—the thinking sales person, the promotional partner, the extension of your client’s marketing department. You Think, Therefore, You Am. (I gotta stop talking like I’m Popeye.)
Read MoreNo Strings Attached: 5 Fun ‘N Sync-inspired Promotional Looks
In celebration of the two-minute ‘N Sync reunion at the MTV VMAs, here are some fun ways to outfit clients in the likeness of pop royalty.
Read MoreTony Hsieh, Author and Zappos.com CEO, To Keynote The PPAI Expo 2014
PPAI has announced that Tony Hsieh, CEO of Zappos.com and author of “Delivering Happiness,” will give the keynote presentation at The PPAI Expo 2014 keynote in Las Vegas, January 13 to 17, 2014, at the Mandalay Bay Convention Center.
Read MoreAdmore Wins 2013 Gold Ink Award for Halloween Promotion
Admore, a division of Ennis Inc., has been recognized again for its Halloween promotion “Death to Boring Folders.” The piece received the Gold award in the folder category from the 2013 Gold Ink Awards put on by Printing Impressions magazine, a sister publication of Promo Marketing.
Read MoreAvery Dennison RBIS Relocates to Westborough, Mass.
Avery Dennison Retail Branding and Information Solutions (RBIS) announced the opening of its new global headquarters in Westborough, Mass. A global leader in apparel and footwear industry solutions spanning six continents, Avery Dennison RBIS had been headquartered in Framingham, Mass. for more than 100 years.
Read MoreFree Items Have Higher Perceived Value Than Paid Products, According to New Study
A study in the Journal of Consumer Research has found that end-users place a higher value on products given as a free gift with purchase than they would if those same items were made available at a low cost.
Read MoreBullpen Marketing Merges with Maestas Recognition
Bullpen Marketing and Maestas Recognition announced the merger of the two businesses under the Bullpen Marketing name earlier this month.
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