Mohawk, North America’s largest privately-owned manufacturer of fine papers, envelopes and specialty substrates for commercial and digital printing, is pleased to announce three management promotions and two new hires.
Read MoreThe Shift to Empowerment Marketing
Empowering is the act of giving away your power to those around you so you can elevate the group as a whole. At the birth of marketing, empowering was the antithesis of a successful marketing campaign.
Read MoreThe Better Question
You were trained to ask three questions in order to sell promotional products: “How many do you need,” “When do you need them” and “What’s your budget?” Granted, these are important questions when you are selling stuff. Selling solutions and moving yourself out of the commodity space requires better questions.
Read More6 Ways to Dress for Promo Success
Entrepreneur Magazine published a list of the six apparel items every businessperson needs in his or her closet. Here are my promotional additions.
Read More“Give Me Some Sugar, Baby!”
I am a year or two into my fourth decade in the promotional products industry. I have a lot of experience and a lot of solutions under my belt, but there are always opportunities to learn, to grow, to approach things fresh and different, to keep yourself energized and productive no matter how long you’ve been at this branding game.
Read More3 Reasons You Should Attend Promo Marketing Power Meetings
There are two more Power Meetings scheduled for 2013 and Promo Marketing wants you there. Still not convinced? Here are just three of the reasons why Bill Peters of Get Attention Promotions called Power Meetings “the best promotional product relationship building event I have ever attended.”
Read MoreHit Promotional Products Joins PeerNet Group
Hit Promotional Products announced it has formed a partnership with PeerNet Group, an alliance of 16 leading promotional products and marketing distributors with locations across the United States, Canada and Mexico.
Read MoreEnnis Inc.’s Earnings Double for Quarter Ended February 28, 2013
Ennis Inc. reported results for the quarter and year ended February 28, 2013. The company’s net earnings for the quarter were $7.1 million, more than double the $3.3 million in earnings for the same period in 2012.
Read MoreSAAC Announces CAS/MAS Testing, Credit Values for its 2013 SAAC Show Education Events
The Specialty Advertising Association of California (SAAC) has recently released its Certified Advertising Specialist (CAS) and Master Advertising Specialist (MAS) testing schedule and credit values for its 2013 SAAC show.
Read MoreHub Pen Company Announces New Multi-line Rep for Canada
Hub Pen Company announced the addition of Annick Laroche of Pro-Dev, Strategies & Marketing, as the company’s new multi-line rep as the company continues its sales growth across Canada. Laroche will cover the provinces of Montreal and Western Quebec and is focused on offering meticulous and efficient service to all of her clients.
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