Using offline products to promote online marketing efforts is the latest case study we cover in My Best Promotion.
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Missouri State University Misspells Name on Over 8,000 Promotional Bags
Employees at Missouri State University forgot to do their homework on an order of promotional bags that were given out to students this year. About 6,000 canvas book bags with the school mascot and misspelling “Univeristy” were given to students from the university bookstore.
Read MoreThe Sunny Side of Sickness
Promotions caught the summertime sniffles? Check out this collection of some suppliers’ favorite health and wellness products for ideas on combating the months of summer sickness ahead.
Read MorePalate Cleanser
It’s easy to think you know everything about bottles and cups, but regulations and trends have changed how suppliers and consumers test, market and use water bottles. Here are 10 things you need to know now.
Read MoreWorld Emblem International Introduces Laser Names
World Emblem International announced the launch of its new Laser Names product. Laser Names give the look of direct embroidery without the uncomfortable pellon backing and wrinkled appearance. With an array of options to choose, they are a great way to personalize apparel, totes and caps.
Read MoreEMT recruits Key Accounts Manager
EMT, the supplier based in Indianapolis, has announced the hire of Dave Hutchins as key accounts manager. Hutchins joins EMT after serving in various business development roles in the industrial supply industry.
Read MoreDressing the Part
Properly executed, a uniform program can be a critical part of an institution’s branding, especially in the hotels and resorts market where venue appearance is such a core piece of the product.
Read MoreKodak Completes $527 Million Transaction Related to Digital Imaging Patents
Eastman Kodak Company, based in Rochester, N.Y., has completed a transaction for the sale and licensing of its digital imaging patents for net proceeds of $527 million.
Read MoreProspecting… Are You Hunting or Fishing?
How would you like to add a few BIG fish to your account list? Wouldn’t it be great to find two or three or 50? Well you can do exactly that if you learn how to go Fishing for new accounts instead of Hunting for new accounts!
Read MoreRelationship Advice
Well it’s Valentine’s Day and there is no escaping it, so Happy Valentine’s Day! While I am not the best one to ask for romantic advice, I do have a few tips when it come to building relationships with your clients.
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