ETS Express Announces New Vice President of Marketing, Daniel Jordan

ETS Express Inc. recently announced the appointment of Daniel Jordan as its new vice president of marketing. Mr. Jordan brings more than 25 years of technology and marketing experience along with over 15 years direct industry-related experience to his new role at the Oxnard, California-based company.

Jordan previously served as president and creative director for CamberDay consulting, a technology and design firm specializing in emerging media, digital print and web-based technology solutions for the promotional products industry. More recently, Jordan was director of marketing and digital communications for Los Angeles-based Americhip. Jordan is being brought in to extend ETS’s digital marketing and traditional marketing capabilities.

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Marketing Ethics: Campaigning during a natural disaster

Where do we draw the line between “newsjacking” and sensitive marketing approaches when tragedies, such as Hurricane Sandy, strike?

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Quick and Easy 2012 Election Information

Where to find fact checks, quick rundowns of candidate stances on business issues, and background info on those running for House and Senate seats. 

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Astor Chocolate Hires Charles G. Duggan II, MAS

Astor Chocolate has hired Charles G. Duggan II, MAS, as national accounts manager, corporate sales division. In this new role, Duggan will be responsible for growing revenue through wider distribution of Astor Chocolate gifts and giveaway items through the company’s distributor partners.

“During his tenure in the promotional products industry, Charles has built and maintained lasting partnerships at all levels with key distributor customers, and this was very attractive to us as we were looking to fill the position of national accounts manager,” said Howard Cubberly, vice president of corporate sales for Astor Chocolate. “Astor is a bit of a hidden gem, and Charles can help get the word out in a big way. His experience gives him the ability to sell quality in both the promotional gift and giveaway categories. Since he understands the different types of distributor needs, he can look at how each segment goes to market and apply the right product and program to the right opportunity.”

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Hurricane Sandy Updates: Business Openings for Monday, Nov. 5

Below is a list of companies affected by Hurricane Sandy that were able to reopen as of 3:30 p.m. EST today. Notes on each company’s status have been provided where available, as many companies that have opened are still operating at reduced capacity. Companies that could not be reached for comment have been omitted in order to prevent confusion, but may appear again on future lists should contact be made. For Friday’s list of openings and closures, click here.

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Cutter & Buck Logs Triumphant Championship Season

Rory McIlroy may have departed the PGA Championship with the Wanamaker Trophy, while the world’s number-one player joined his teammates to stage a stunning comeback to keep the Ryder Cup for the Europeans. But Cutter & Buck was able to leave both venues with its own sense of triumph, having sold more than 40,000 units translating into nearly $3 million in retail sales.

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InnerWorkings to Present at J.P. Morgan Ultimate Services Conference

InnerWorkings Inc., a Chicago-based global marketing supply chain company, recently announced that president and chief executive officer Eric D. Belcher will present at the J.P. Morgan Ultimate Services Investor Conference in New York City, on November 14th, 2012.

A live webcast of the company’s presentation, which begins Wednesday, November 14th at 9:45 a.m. Eastern Time, can be accessed by visiting the “Events & Presentations” section of the InnerWorkings website at http://investor.inwk.com/events.cfm.

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Hurricane Sandy Closure Updates: Friday, Nov. 2

Today’s list noting which companies have opened and which have remained closed as of 2:30 p.m. EST today due to Hurricane Sandy. Notes on each company’s status have been provided where available. Companies that could not be reached for comment have been omitted in order to prevent confusion, but may appear again on future lists should contact be made.

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Reputation Matters, Especially During a Recall

Reputation. Whether you realize it or not, your reputation is built with every product manufactured, sales presentation given, telephone call answered, advertisement placed and article posted on social media. Everything you do―and, conversely, everything you don’t do―shapes your reputation and ultimately your brand equity. And there’s rarely a more important time to have a stellar brand reputation than in the event of a product recall.

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