A follow-up from last month’s popular post, five more pointers for writing clean, pointed and effective press releases.
Read More5 (More) Tips for Writing Knife-sharp Press Releases
Core Competency: Why It Matters
The risk of blind trust and suppliers spreading themselves too thin.
Read MoreChocolate Inn Receives Award at Premier Promotional Group’s Annual Meeting
Chocolate Inn/Taylor & Grant received an award at the Premier Promotional Group (PG) Awards Ceremony on May 5 for largest percentage of sales increase among suppliers. During the event, PG members were recognized for various achievements including outstanding sales performance and high-quality service.
Read MoreiPROMOTEu to Once Again Host “Boardwalk Bash” at Promotions East in Atlantic City
On May 17 iPROMOTEu announced that it will be hosting its fourth annual “Boardwalk Bash” during PROMOTIONS EAST 2012 in Atlantic City. The “Boardwalk Bash” will take place on Tuesday evening, June 5th, from 9:00 p.m. until 1:00 a.m. at Gypsy Bar in the Borgata hotel in Atlantic City. The “Boardwalk Bash” is a private event for the promotional products industry only and Gypsy Bar will be closed to the public.
In addition to the fabulous venue, iPROMOTEu has arranged for the high energy rock ‘n roll cover band Sub*G to perform.
Read MoreAnne Broholm named CEO of Ahead, Chuck Lord Appointed COO
Anne Broholm has been appointed chief executive officer of Ahead, and Chuck Lord has been appointed chief operating officer. Ahead is a member of New Wave Group AB, a Swedish firm with several businesses in the promotional products industry, including Cutter & Buck and Sagaform.
Read MoreBallantine Corporation Explains How To Enhance the Power of Direct Mail
The Ballantine Corporation recently released a new blog post that provides tactics for enhancing direct mail by integrating it with other marketing techniques, including personalized URLs (PURLs), email marketing and promotional items.
Read MoreCintas Corporation Forms Partnership with Touchstone
Promo Marketing has learned that Cintas Corporation, the Cincinnati-based distributorship, has formed a new deal with Touchstone, located in Mason, Ohio. Details of the agreement were not available at the time of print.
Read MoreCrystal D Hires New Employees
Crystal D announced that the company has hired four new employees. Becca Bruns, Laura Wilhelm, Doug Grave and Sheri Koos have all joined the St. Paul, Minnesota-based supplier.
Read MoreBaby Steps Lead to Big Sales in Infant Apparel
There’s a new epidemic spreading throughout Hollywood-many celebrities have caught baby fever (and to the best of my knowledge this has nothing to do with 50 Shades of Grey).
Read MoreWhat Was Our Industry Like in 1912?
Recently a good friend gifted me with a rare historical find. Going through his late grandfather’s “stuff” he came across a solicitation from The Oakland Advertising Company located in Akron, Ohio, mailed December 3, 1912.
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