In January we have two significant trade shows in the east and the west. As is the case every year, flurries of e-mails come from suppliers asking that we visit their booths at these shows. The question I ask is why?
Read MoreA Tech-savvy 2012
How finally joining the smartphone world made me realize how powerful technology has become in our work and everyday lives, and how this power relates to your business.
Read More2011 Year in Review: Industry News
This week, Promo Marketing is looking at the stories that helped define 2011. Today, we’ll be looking at the industry news in 2011: the mergers, moves, openings and closings that defined the promotional products world.
Read MoreThe PPAI Expo Begins Today
The PPAI Expo, the promotional products industry’s largest trade show, began today in Las Vegas. Held in the Mandalay Bay Convention Center, the show offers five days of education, networking and products.
Read MoreOn the Ballpoint
It’s not a deal until it’s been inked, especially with promotional writing instruments. Here are six pen facts to keep in mind when trying to get your client to sign on the dotted line.
Read MoreMy Best Promotion
January’s My Best Promotion looks at a week-long team appreciation event done for a client that was designed to not only improve employee morale, but also reinforce the management’s values and company culture.
Read MoreCorporate Apparel Lightens Up
With more companies incorporating fitness into their corporate culture, relaxing dress codes to be more casual and sporty, creating a corporate apparel campaign can be a lot of fun for everyone.
Read MorePopularity Contest
Interested in improving your sales to political campaigns? Then read on for some quick pointers on making the absolute most of some of the most popular election items.
Read MorePouring It On
Consumers want options, they want additional features that increase the bang to buck ratio—and that’s where umbrellas shine. With that in mind, here are eight ways to add that proverbial flavor shot to your umbrella promotion.
Read MoreCrystal D Hires Four New Employees
Crystal D announced it has hired four new employees. Ken Marshall, Sinda Schirra, Bob Engh and Tirsa Rocheford will join the promotional product award supplier.
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