To keep top performers at their best, companies are rearranging their employee promotions and finding a way to give back at a lower price point.
Read MoreThe Power of Positive Reinforcement
The Promotional Pantry
Tom Riordan, president of Maple Ridge Farms, and Alex Jovetic, vice president of sales, Taylor & Grant Specialties and Chocolate Inn, give their top five tips for selling deliciously decadent edible promotions.
Read MoreSurvival of the Fittest
The months of barbecues, beach days and hair-frizzing humidity are over. You’ve already sent out your back-to-school promotions and now you’re focusing on the shiver-inducing task of selling outerwear.
Read MoreCleanup on Aisle Tote
Since the early aughts, reusable bags have turned the routine and mechanical chore of food shopping into something with a seriously compelling layer of marketing opportunity.
Read MoreOfficial Business
When selling supplies to offices and other workplaces, differentiating yourself is key. Not only are you competing against your peers for sales, but also against an enormous and efficient retail marketplace as well as the corporate mentality to keep budgets at a utilitarian minimum.
Read MoreThe Book Company Becomes Exclusive Supplier for Èccolo Journals
The Book Company announced an exclusive partnership with Èccolo Ltd., a manufacturer and importer of retail-quality journals and notebooks, to the promotional products industry.
Read MoreProduct of the Day: Gourmet Steak Gift Set from Hickory Farms
This Monday is Labor Day, when Americans celebrate all of the women who have gone through labor by grilling steaks and… wait, what? That’s not what it’s about? Well, can I eat this Hickory Farms Gourmet Steak Gift Set anyway? OK, cool.
Read MoreThe Telegraph for our Times
In an earlier time, when news was fresh and needed to be fast, it was often sent by telegraph. The messages were succinct and current. In 2006, the telegraph made a comeback in the form of Twitter.
Read MoreLogo Counterfeiters
What you can learn from recent cases of accidental copyright infringement.
Read MoreVisstun Acquires Sixth Machine with More Miles than Hours
Visstun has expanded its plastic and paper cup offerings and increased its production capacity with the addition of a sixth Paper Machinery Corp. (PMC) cup forming machine.
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