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  • August 4, 2026 C.J. Mittica
    Counselor State of the Industry 2026: Top Markets for Promotional Products Sales
    In a complicated economic year, some verticals thrived while others took a...
    Featured News Homepage News 
  • August 4, 2026 Brendan Menapace
    Executive Perspectives: Valerie Hayman Sklar Is Still Feeling Excited About Custom Promos
    Valerie Hayman Sklar, president of Corporate Specialties (asi/169026), discusses how her company...
    Featured News Homepage News 
  • August 3, 2026 Theresa Hegel
    Nadel Acquires All Branded Group, Expanding Presence in Australia
    The Counselor Top 40 distributor says the acquisition will help give its...
    Featured News Homepage News 
  • August 3, 2026 Tara Lerman
    Counselor 2026 Supplier Entrepreneur of the Year: Mike Natenshon, Marine Layer
    For this innovator, losing a favorite T-shirt was the prelude to building...
    Featured News Homepage News 
  • August 3, 2026 Promo Insiders
    Promo Insiders Deep Dive: Inside Trade Talks Between the US, Canada & Mexico
    After the USMCA wasn’t renewed, the future of the agreement stands in...
    Featured News Homepage News 
Counselor State of the Industry 2026: Top Markets for Promotional Products Sales

Counselor State of the Industry 2026:...

August 4, 2026
Executive Perspectives: Valerie Hayman Sklar Is Still Feeling Excited About Custom Promos

Executive Perspectives: Valerie Hayman Sklar Is...

August 4, 2026
Nadel Acquires All Branded Group, Expanding Presence in Australia

Nadel Acquires All Branded Group, Expanding...

August 3, 2026
Counselor 2026 Supplier Entrepreneur of the Year: Mike Natenshon, Marine Layer

Counselor 2026 Supplier Entrepreneur of the...

August 3, 2026

How RushOrderTees Contributed to the NHL ‘WAG Jackets’ Trend

Matching jackets worn by NHL players’ wives during the playoffs have become ornate and official looking, and that requires a professional’s help sometimes.

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How to Design DTF Prints People Want to Wear

As anyone in the apparel industry knows, creating a design for a T-shirt isn’t enough: You need to create something that people want to wear.

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5 Tips for Better Color Management

In the print and promo world, accuracy is paramount. These tips will help ensure color consistency.

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Hot List: Wheels Up

This collection of products has everything somebody needs for a weekend jaunt or extended holiday.

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5 Minute Mail: Paper Is a Critical Choice

When it comes to crafting a great direct mail piece, often design is the main focus, and no thought is given to what the piece will be printed on.

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2026 Counselor Salespeople of the Year

Meet the top sales pros who thrive by putting client needs first and finding solutions, no matter the obstacles.

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Mental Health Awareness in the Workplace: Destigmatizing Support

On this episode of the Impressions Xchange podcast, Ashley Roberts interviews Adrienne Harrison, vice president of HR Consulting at PRINTING United Alliance, about Mental Health Awareness Month and why mental health matters at work and in life.

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‘Dyslexia Is My Superpower’: How Josh Turner of Stand4 Socks Found Success

The British entrepreneur runs a certified B-Corp supplier that has donated close to 1 million socks to homeless shelters.

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S&S Activewear Adds Tools To Help Customers Search for Responsibly Produced Products

The Counselor Top 40 supplier has implemented search filters on its website to make it easier to find products with verified sustainability attributes.

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Promo Insiders: Vera Muzzillo & Michael Roney Break Down Proforma’s Blockbuster Safeguard Deal

The Proforma executives discuss how one of the largest distributor acquisitions in promotional products history came together.

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