Netflix’s latest brand collaborations include Old Spice and Athletic Brewing Co. for special “The Witcher” promos. It’s a great case study in how to use print, drinkware, labeling, and a dash of humor to make a successful campaign.
Read MoreBDA Secures Gold Sustainability Rating from EcoVadis
Bensussen Deutsch & Associates LLC (BDA), Woodinville, WA, announced their North American operations have received a gold-level rating from EcoVadis, a leading sustainability ratings provider. A gold rating is the second-highest level of achievement that an organization can receive, and recognizes BDA’s ongoing efforts in corporate social responsibility (CSR). This complements BDA’s European operation’s platinum…
Read MorePremier Group Network Welcomes New Member City Apparel
Premier Group Network welcomed Findlay, Ohio-based distributor City Apparel + Merch to the membership. City Apparel + Merch is an award-winning uniform, apparel, and logo merchandise company with a mission to “outfit partners to create positive community impact and lasting relationships.” City Apparel president, Andrea Kramer, and her team are committed to delivering solutions for…
Read MoreGalaxy Balloons Rebrands as Galaxy, More Than Balloons
Galaxy Balloons announced today that it has rebranded as Galaxy, More Than Balloons, with a new logo and name meant to reflect the company’s “commitment to innovation, growth, and staying ahead in an ever-changing marketplace.” The simple logo, using a red circle around the “G” is part of the company’s effort to create “a harmonious…
Read MoreHow Burger King Transformed Restaurants Inside and Out for ‘Spider-Man’ Promo
Burger King locations in New York, France, United Arab Emirates, Brazil, and more are using signage and other promotional products to make the entire trip to Burger King an advertisement for Spider-Man, and it starts the second a customer pulls up, as the exterior of the restaurants are decorated, too.
Read MoreJason Emery and Business Partner Acquire Remaining Shares of Toddy Gear Inc.
Toddy Gear, Bolingbrook, IL, a supplier of tech-focused and lifestyle promotional products, is undergoing a significant transition as Jason Emery, the current company president and business partner of Todd Gabel, acquires the remaining shares of the company in collaboration with a new business partner, Isaac Delgado. The acquisition marks a new era for Toddy Gear,…
Read MoreChipotle’s Pride Month Collection: Some Rainbows, Some Workwear Influence
Chipotle has unveiled two Pride Month collections. One is a special edition uniform shirt option, the other is a collection for consumers that features the rainbow motifs usually associated with Pride Month.
Read MorePromote Patriotism with American-Made Bandannas
The summertime is the perfect time for barbecues, backyard games, and family-and-friend festivities. Many of these events kick into high gear as the month of July, and the Fourth of July holiday in particular, approaches. Festivals, concerts, and outdoor events are also in full swing in celebration of the warm summer months. For anyone looking…
Read MoreThree Ways to Keep It Chill This Summer with Koozie® Drinkware
In April, the Koozie® Brand celebrated its 44th birthday. We could have rested on the success of the OG beverage insulator that started it all back in 1979, but that’s not our style. We like spreading positive vibes, and that means our drinkware collection has expanded over the years to fit all your chillin’ needs.…
Read MoreChicago Cubs Fans Are Upset by This Bobblehead Mistake
The Chicago Cubs accidentally printed a bobblehead honoring Hall of Famer Billy Williams with the wrong uniform number. Williams wore 26, but the Cubs made bobbleheads to hand out to fans with the number 1 — quite a difference.
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