An interview with Quality Certification Alliance directors. Part 5 of 8.
Read MoreWhat are the steps to QCA approval?
What are QCA’s Goals?
An interview with Quality Certification Alliance directors. Part 3 of 8.
Read MoreSummer School
Before you even ask, no, “X” will not be making a cameo on the following list. Why? Frankly, we don’t want to insult your intelligence by insisting that a xylophone is a summer-wardrobe necessity. Not to turn off all the xylophone enthusiasts out there, but it’s kind of hard to throw in a beach bag.
That omission aside, read on for an alphabetized list of styles, tips and information to help you create the perfect summer promotion.
We Have The Technology
Remember “The Six Million Dollar Man”? Who wouldn’t want to be Steve Austin, with his bionic powers and awesome track suits? Sure, there’s the whole surviving a terrible plane crash, followed by hours of experimental and dangerous surgery.
Read MorePlaying The Field
The mention of sports marketing may call to mind images of giant foam fingers waving in a crowded NFL stadium, or thousands of Yankee jerseys dotted through jammed subways before a playoff game, but there is more to athletic promotions than these professional teams can offer. From minor leagues and recreation organizations to high schools and colleges, there are numerous avenues for sports promotions as viable as their professional counterparts, if not more so.
Read MoreThe Great Outdoors
If you love someone, set them free.”
This, the worst relationship cliché of all time, is routinely followed up by the brilliant logic, “If they don’t come back, they were never yours; but if they do, you own them for life,” blah, blah. Terrible. However, despite its existence on many a tween’s Facebook page, when taken out of the context of a tumultuous love affair, it’s strangely relevant in the realm of promotional products.
Parasols, Maraschino Cherries and Green Olives
Some mixed drinks stand out with ridiculous names, like “Jamaican Me Crazy” or “Sex on the Beach.” Others employ distinct and unusual ornaments, such as huge celery stalks, bright syrups or tiny paper umbrellas. These conventions likely started as a way for bartenders to brand their specialties, which was a good idea, but over time, hasn’t the luster faded a bit?
Read MoreShow Specials
Dinosaurs are extinct because they just didn’t make the natural selection all-star team. The behemoths might have been chosen for sheer muscle power, but honestly, they weren’t moving fast enough, and no amount of spring training can knock the evolutionary destiny out of a potential competitor.
Read MoreMeadWestvaco Consumer & Office Products Division Reaches Agreement with Beacon Promotions
New Ulm, Minnesota-based Beacon Promotions Inc. announced its acquisition of the Ready Reference Line of pocket and desk planners from MeadWestvaco Consumer & Office Products, a division of the Glen Allen, Virginia-based MeadWestvaco Corporation.
Read MorePROMOTIONS EAST 2009 Secures Reduced Hotel Rates
PROMOTIONS EAST 2009, scheduled June 1 to 3 in Atlantic City, N.J., announced lower rates to distributors and suppliers who attend the annual trade show and conference.
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