Hebron, Ohio-based Heritage Sportswear Inc., a supplier in the wholesale imprintable market, announced the addition of two new sales executives—Julie Russell and Phil Anderson. Russell brings to Heritage 12 years experience in the apparel industry. Previously with Georgia-based supplier and distributor Hartwell Industries, Russell will now cover the Michigan territory for Heritage. Russell stated, “I am excited to be a part of the Heritage Sportswear team. This is a great opportunity to be able to present such an extensive product line with the inventory to back it up. I look forward to working with such a customer-driven organization that is supported by a
Read MoreBoardroom/Ecoapparel Join Bluesign Standard
Bluesign Technologies, based in St. Gallen, Switzerland, announced Boardroom Custom Clothing and Ecoapparel.ca of Vancouver, British Columbia are new brand members of the bluesign standard. The bluesign standard is an independent, international-quality standard aimed to serve people and the environment. It identifies responsibly acting textile industry suppliers. Bluesign technologies was founded in 2000. Since then, the bluesign standard has been adopted by different leading textile manufacturers, and it meets the general need to do something about sustainability, so that next generations can benefit from an intact environment, without compromising functionality, quality or design. “We are proud to announce that we have gained a
Read MoreAshworth Inc. Announces Acquisition of Sun Ice Trademarks
Ashworth Inc., based in Carlsbad, Calif., announced the acquisition of the Sun Ice and Sunice trademarks from Fletcher Leisure Group Inc. (FLG) of Ville St. Laurent, Quebec. Ashworth expects to launch a new golf-related technical outerwear line during 2008 under this brand in the United States, the United Kingdom, Ireland and Europe. Ashworth established a wholly owned subsidiary, Sunice Holdings Inc., which will own the Sun Ice and Sunice trademarks and be entirely focused on the new technical outerwear line. The product line will be concurrently marketed by the company’s existing sales and marketing team dedicated to Ashworth-branded apparel. FLG will provide design
Read MoreCustom HBC Corp. Names Rouda as Southern California Sales Rep
Custom HBC Corporation of Waconia, Minn. has named Jean Rouda as its multiline representative for Southern California. Custom HBC president Larry Wilhelm, said, “Jean has a wealth of promotional products and health & beauty care selling experience. She has worked on both the distributor side and as a multiline representative and has a good background in health and beauty products”. Founded in 2000 by Larry Wilhelm, former president of Softsoap Enterprises and Minnetonka Brands Inc., Custom HBC Corporation is a developer, manufacturer and supplier of customized health and beauty care products in the promotional industry. Custom HBC Corporation supplies over 1,500 different health
Read MoreSierra Pacific Adds Umbro, Rawlings and Hilton
Houston-based Scope Apparel, the parent company of Sierra Pacific Apparel, is excited to announce the addition of Umbro, Rawlings and Hilton to its portfolio. The new brands will be marketed to the promotional products and imprinted sportswear markets under the Sierra Pacific umbrella with Sierra Pacific, FeatherLite and Blake & Hollister. Umbro, currently available through S&S Activewear, is a well-established brand known worldwide for its soccer uniforms, footwear and equipment as well as cutting-edge athletic fashion and fan apparel. Rawlings Apparel has been providing innovative products to sports enthusiasts and professional athletes alike since 1887. With a brand awareness rate of 88
Read MorePro Towel Teams Up With Cutter & Buck
Pittsburgh-based Pro Towels Etc. a leading towel decorator supplier, announced a three-year licensing agreement with Cutter & Buck, the premier golf-inspired sportswear and outerwear brand. The Cutter & Buck Golf Collection will initially include seven styles of golf and caddy towels sold exclusively through supplier Pro Towels Etc. to the promotional products industry beginning April 2008. “Cutter & Buck is very excited to be partnering with ProTowels Etc,, as they are the leader in innovation, production and service in the category for the ad-specialty marketplace.” said Joel Freet, manager of international and domestic licensing for Cutter & Buck. Once launched, the Cutter & Buck
Read MorePacific Sportswear Announces Glo-Tech Technology
Since 1984, Pacific Sportswear & Emblem Co. of San Diego has been innovating and creating custom products for both retail and promotional use. They recently announced their collaboration with Ideas to Light to create the patented Glo Tech™ Hat with the technology of a brightvLED light beam around the entire bill of the hat—which, when active has two blinking and one solid phase. With embroidery as one of the many embellishment processes, Pacific Sportswear feels the hat is a sure way to attract attention and light up the brand. For more information on Pacific Sportswear
Read MoreOTTO International Celebrates 25th Anniversary
In 2008, OTTO International, based in Ontario, marked a special milestone—their 25th anniversary as a leading supplier of hats and caps in the United States. With the milestone the company announced it will be offering 38 new styles of hat in their in-stock headwear collection and a newly enhanced overseas custom headwear program. This year the company is introducing a new line of military style caps to its in-stock headwear collection. Distributors will be able to choose from six distinct styles made from premium, superior, garment washed cotton twill in an array of colors and camouflage patterns. Styles range from soft visors to
Read MoreBIC Completes Integration of Atchison Products
In August 2007, BIC Graphic USA of Clearwater, Fla, acquired Atchison Products, Inc., a supplier of promotional totes, bags, coolers and backpacks formerly based in Atchison, Kan. Now, they announce the successful integration of Atchison Products, now rebranded Atchison by BIC. Atchison by BIC customers can now contact BIC Graphic USA for all their promotional product needs. “We’re excited to make this announcement today, as it is very positive news for both BIC and Atchison customers. Our main goals during the integration process were simplicity and a smooth transition with continued, uninterrupted customer service and that is exactly what we feel we have achieved
Read MoreAlstyle Launches Innovative Organic Line
Alstyle Apparel and Activewear, the apparel segment of Ennis Inc., based in Anaheim, Calif., announced it has expanded its product line to include organic products under the AAA label. The organic line will use certified organic cotton and will be offered to the adult and youth retail markets. This has been in development for the past 12 months and was made available January 1, 2008. Alstyle’s organic products utilize cotton grown without pesticides or chemical fertilizers. The organic line will offer eight color options made with organic dyes that are biodegradable and eco-friendly, ensuring environmental sustainability. Alstyle Apparel is committed to helping the
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